#9040BD#9040BD

#9040BD is a mid, vivid violet. Relative luminance 0.133; OKLCH L 53.4% C 0.193 H 310.9°. Best body text is #FFFFFF at 5.75:1 contrast (WCAG AA passes).

Color values

HEX	#9040BD
RGB	rgb(144, 64, 189)
HSL	hsl(278, 49%, 50%)
HSV	hsv(278, 66%, 74%)
CMYK	cmyk(23.8%, 66.1%, 0%, 25.9%)
CIE-LAB	lab(43.17, 54.35, -51.78)
CIE-LCH	lch(43.17, 75.07, 316.39°)
OKLab	oklab(53.38% 0.1268 -0.1461)
OKLCH	oklch(53.38% 0.193 310.9)
XYZ	xyz(22.5186, 13.2707, 49.5095)
Luminance	0.1327 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9040BD #6DBD40

analogous

#5240BD #9040BD #BD40AC

triadic

#9040BD #BD9040 #40BD90

tetradic

#9040BD #BD5240 #6DBD40 #40ACBD

square

#9040BD #BD5240 #6DBD40 #40ACBD

split-complementary

#9040BD #ACBD40 #40BD52

monochromatic

#4A2162 #6D318F #9040BD #AB6DCD #C59ADD

Accessibility & contrast

On white

5.75

#9040BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.65

#9040BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9040BD

5.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9040BD	#FFFFFF	#000000	##FFFFFF
##9040BD	1.00	5.75	3.65	5.75
#FFFFFF	5.75	1.00	21.00	1.00
#000000	3.65	21.00	1.00	21.00
##FFFFFF	5.75	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0062C1

Deuteranopia (green-blind)

#3167BA

Tritanopia (blue-blind)

#8A5979

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #9040bd;
/* rgb */ color: rgb(144, 64, 189);
/* oklch */ color: oklch(53.4% 0.193 310.9);

Tailwind

colors: {
  custom: {
    50: '#b47ad2',
    500: '#9040bd',
    950: '#000000',
  },
}

SCSS

$custom: #9040bd;
$custom-light: #b47ad2;
$custom-dark: #000000;

JSON

{
  "hex": "#9040bd",
  "rgb": {
    "r": 144,
    "g": 64,
    "b": 189
  },
  "hsl": {
    "h": 278.4,
    "s": 49.407,
    "l": 49.608
  },
  "oklch": {
    "l": 0.53378,
    "c": 0.19344,
    "h": 310.9
  },
  "luminance": 0.1327
}

Semantic roles & 50–950 ramp

primary

#9040BD

secondary

#A4C990

accent

#D94F81

background

#FBF7FC

surface

#F6EEF9

border

#D0C9D2

text

#110A14

muted

#807C82

Preview Lab

Preview with #9040BD

Body copy rendered with the generated semantic roles for this colour.

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