#BD5240#BD5240

#BD5240 is a mid, vivid red. Relative luminance 0.172; OKLCH L 57.2% C 0.142 H 31.5°. Best body text is #FFFFFF at 4.72:1 contrast (WCAG AA passes).

Color values

HEX	#BD5240
RGB	rgb(189, 82, 64)
HSL	hsl(9, 49%, 50%)
HSV	hsv(9, 66%, 74%)
CMYK	cmyk(0%, 56.6%, 66.1%, 25.9%)
CIE-LAB	lab(48.54, 41.86, 31.69)
CIE-LCH	lch(48.54, 52.50, 37.13°)
OKLab	oklab(57.23% 0.1211 0.0742)
OKLCH	oklch(57.23% 0.142 31.5)
XYZ	xyz(24.9313, 17.2267, 6.8617)
Luminance	0.1722 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD5240 #40ABBD

analogous

#BD406D #BD5240 #BD9140

triadic

#BD5240 #40BD52 #5240BD

tetradic

#BD5240 #6DBD40 #40ABBD #9140BD

square

#BD5240 #6DBD40 #40ABBD #9140BD

split-complementary

#BD5240 #40BD91 #406DBD

monochromatic

#622A21 #8F3E31 #BD5240 #CD7B6D #DDA49A

Accessibility & contrast

On white

4.72

#BD5240 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.44

#BD5240 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD5240

4.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD5240	#FFFFFF	#000000	##FFFFFF
##BD5240	1.00	4.72	4.44	4.72
#FFFFFF	4.72	1.00	21.00	1.00
#000000	4.44	21.00	1.00	21.00
##FFFFFF	4.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6E653E

Deuteranopia (green-blind)

#887C3D

Tritanopia (blue-blind)

#CF3D4E

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bd5240;
/* rgb */ color: rgb(189, 82, 64);
/* oklch */ color: oklch(57.2% 0.142 31.5);

Tailwind

colors: {
  custom: {
    50: '#d78675',
    500: '#bd5240',
    950: '#000000',
  },
}

SCSS

$custom: #bd5240;
$custom-light: #d78675;
$custom-dark: #000000;

JSON

{
  "hex": "#bd5240",
  "rgb": {
    "r": 189,
    "g": 82,
    "b": 64
  },
  "hsl": {
    "h": 8.64,
    "s": 49.407,
    "l": 49.608
  },
  "oklch": {
    "l": 0.57233,
    "c": 0.14201,
    "h": 31.5
  },
  "luminance": 0.17224
}

Semantic roles & 50–950 ramp

primary

#BD5240

secondary

#90C1C9

accent

#C5D94F

background

#FEF8F7

surface

#FCF0ED

border

#D5CBC8

text

#160B08

muted

#847C7B

Preview Lab

Preview with #BD5240

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →