#781D38#781D38
#781D38 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 38.8% C 0.126 H 7.7°. Best body text is #FFFFFF at 10.34:1 contrast (WCAG AA passes).
Color values
| HEX | #781D38 |
|---|---|
| RGB | rgb(120, 29, 56) |
| HSL | hsl(342, 61%, 29%) |
| HSV | hsv(342, 76%, 47%) |
| CMYK | cmyk(0%, 75.8%, 53.3%, 52.9%) |
| CIE-LAB | lab(27.18, 40.92, 6.51) |
| CIE-LCH | lch(27.18, 41.43, 9.04°) |
| OKLab | oklab(38.85% 0.1246 0.0168) |
| OKLCH | oklch(38.85% 0.126 7.7) |
| XYZ | xyz(8.8997, 5.1585, 4.2677) |
| Luminance | 0.0516 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.78
Wine (survey)
#80013F
ΔE00 4.49
Red Wine
#8C0034
ΔE00 4.72
Merlot
#730039
ΔE00 4.92
Wine
#722F37
ΔE00 5.23
Red Purple
#820747
ΔE00 5.95
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781D38 #1D785D
analogous
#781D66 #781D38 #78301D
triadic
#781D38 #38781D #1D3878
tetradic
#781D38 #66781D #1D785D #301D78
square
#781D38 #66781D #1D785D #301D78
split-complementary
#781D38 #1D7830 #1D6678
monochromatic
#19060C #471121 #781D38 #A9294F #D13F6A
Accessibility & contrast
On white
10.34
#781D38 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#781D38 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781D38
10.34:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781D38 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781D38 | 1.00 | 10.34 | 2.03 | 10.34 |
| #FFFFFF | 10.34 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.34 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#333539
Deuteranopia (green-blind)
#4B4736
Tritanopia (blue-blind)
#830828
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781d38; /* rgb */ color: rgb(120, 29, 56); /* oklch */ color: oklch(38.8% 0.126 7.7);
Tailwind
colors: {
custom: {
50: '#a4616e',
500: '#781d38',
950: '#000000',
},
}SCSS
$custom: #781d38; $custom-light: #a4616e; $custom-dark: #000000;
JSON
{
"hex": "#781d38",
"rgb": {
"r": 120,
"g": 29,
"b": 56
},
"hsl": {
"h": 342.198,
"s": 61.074,
"l": 29.216
},
"oklch": {
"l": 0.38846,
"c": 0.12575,
"h": 7.7
},
"luminance": 0.05157
}Semantic roles & 50–950 ramp
primary
#781D38
secondary
#45AC8D
accent
#E4B544
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100507
muted
#7F7A7A