#771D37#771D37

#771D37 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.6% C 0.125 H 8.1°. Best body text is #FFFFFF at 10.42:1 contrast (WCAG AA passes).

Color values

HEX	#771D37
RGB	rgb(119, 29, 55)
HSL	hsl(343, 61%, 29%)
HSV	hsv(343, 76%, 47%)
CMYK	cmyk(0%, 75.6%, 53.8%, 53.3%)
CIE-LAB	lab(26.95, 40.51, 6.84)
CIE-LCH	lch(26.95, 41.08, 9.59°)
OKLab	oklab(38.63% 0.1233 0.0176)
OKLCH	oklch(38.63% 0.125 8.1)
XYZ	xyz(8.7375, 5.0777, 4.1337)
Luminance	0.0508 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771D37 #1D775D

analogous

#771D64 #771D37 #77301D

triadic

#771D37 #37771D #1D3777

tetradic

#771D37 #64771D #1D775D #301D77

square

#771D37 #64771D #1D775D #301D77

split-complementary

#771D37 #1D7730 #1D6477

monochromatic

#19060B #461120 #771D37 #A8294E #D03E68

Accessibility & contrast

On white

10.42

#771D37 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.02

#771D37 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771D37

10.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771D37	#FFFFFF	#000000	##FFFFFF
##771D37	1.00	10.42	2.02	10.42
#FFFFFF	10.42	1.00	21.00	1.00
#000000	2.02	21.00	1.00	21.00
##FFFFFF	10.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#333438

Deuteranopia (green-blind)

#4B4635

Tritanopia (blue-blind)

#820928

Achromatopsia (no color)

#404040

Design tokens & code

CSS

--color: #771d37;
/* rgb */ color: rgb(119, 29, 55);
/* oklch */ color: oklch(38.6% 0.125 8.1);

Tailwind

colors: {
  custom: {
    50: '#a3616d',
    500: '#771d37',
    950: '#000000',
  },
}

SCSS

$custom: #771d37;
$custom-light: #a3616d;
$custom-dark: #000000;

JSON

{
  "hex": "#771d37",
  "rgb": {
    "r": 119,
    "g": 29,
    "b": 55
  },
  "hsl": {
    "h": 342.667,
    "s": 60.811,
    "l": 29.02
  },
  "oklch": {
    "l": 0.38633,
    "c": 0.12454,
    "h": 8.1
  },
  "luminance": 0.05077
}

Semantic roles & 50–950 ramp

primary

#771D37

secondary

#45AB8D

accent

#E4B644

background

#FAF6F6

surface

#F4EBEB

border

#CEC6C6

text

#100507

muted

#7F7A7A

Preview Lab

Preview with #771D37

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →