#77143E#77143E
#77143E is a dark, vivid pink. Relative luminance 0.048; OKLCH L 38.1% C 0.136 H 1.1°. Best body text is #FFFFFF at 10.75:1 contrast (WCAG AA passes).
Color values
| HEX | #77143E |
|---|---|
| RGB | rgb(119, 20, 62) |
| HSL | hsl(335, 71%, 27%) |
| HSV | hsv(335, 83%, 47%) |
| CMYK | cmyk(0%, 83.2%, 47.9%, 53.3%) |
| CIE-LAB | lab(26.07, 44.23, 0.83) |
| CIE-LCH | lch(26.07, 44.24, 1.08°) |
| OKLab | oklab(38.05% 0.1359 0.0026) |
| OKLCH | oklch(38.05% 0.136 1.1) |
| XYZ | xyz(8.7281, 4.7712, 5.0178) |
| Luminance | 0.0477 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 2.12
Merlot
#730039
ΔE00 2.14
Red Purple
#820747
ΔE00 2.98
Mulberry
#920A4E
ΔE00 5.42
Reddish Purple
#910951
ΔE00 5.65
Bordeaux
#7B002C
ΔE00 5.89
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77143E #14774D
analogous
#771470 #77143E #771B14
triadic
#77143E #3E7714 #143E77
tetradic
#77143E #707714 #14774D #1B1477
square
#77143E #707714 #14774D #1B1477
split-complementary
#77143E #14771B #147077
monochromatic
#1A040E #430B23 #77143E #AB1D59 #DB2A75
Accessibility & contrast
On white
10.75
#77143E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.95
#77143E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77143E
10.75:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77143E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77143E | 1.00 | 10.75 | 1.95 | 10.75 |
| #FFFFFF | 10.75 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.95 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.75 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2C323F
Deuteranopia (green-blind)
#47453C
Tritanopia (blue-blind)
#820027
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #77143e; /* rgb */ color: rgb(119, 20, 62); /* oklch */ color: oklch(38.1% 0.136 1.1);
Tailwind
colors: {
custom: {
50: '#a35e73',
500: '#77143e',
950: '#000000',
},
}SCSS
$custom: #77143e; $custom-light: #a35e73; $custom-dark: #000000;
JSON
{
"hex": "#77143e",
"rgb": {
"r": 119,
"g": 20,
"b": 62
},
"hsl": {
"h": 334.545,
"s": 71.223,
"l": 27.255
},
"oklch": {
"l": 0.38051,
"c": 0.13592,
"h": 1.1
},
"luminance": 0.0477
}Semantic roles & 50–950 ramp
primary
#77143E
secondary
#3AAD7C
accent
#EEA23A
background
#FAF5F6
surface
#F4EAEC
border
#CEC6C7
text
#100508
muted
#7F797B