#771B14#771B14
#771B14 is a dark, vivid red. Relative luminance 0.048; OKLCH L 37.7% C 0.128 H 29.0°. Best body text is #FFFFFF at 10.76:1 contrast (WCAG AA passes).
Color values
| HEX | #771B14 |
|---|---|
| RGB | rgb(119, 27, 20) |
| HSL | hsl(4, 71%, 27%) |
| HSV | hsv(4, 83%, 47%) |
| CMYK | cmyk(0%, 77.3%, 83.2%, 53.3%) |
| CIE-LAB | lab(26.03, 39.10, 28.56) |
| CIE-LCH | lch(26.03, 48.42, 36.15°) |
| OKLab | oklab(37.74% 0.1116 0.0618) |
| OKLCH | oklch(37.74% 0.128 29) |
| XYZ | xyz(8.1269, 4.7576, 1.1521) |
| Luminance | 0.0476 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 2.98
Blood
#770001
ΔE00 3.35
Maroon
#800000
ΔE00 3.96
Indian Red
#850E04
ΔE00 4.27
Dark Red
#840000
ΔE00 4.40
Crimson (survey)
#8C000F
ΔE00 4.51
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771B14 #147077
analogous
#77143F #771B14 #774C14
triadic
#771B14 #14771B #1B1477
tetradic
#771B14 #3F7714 #147077 #4C1477
square
#771B14 #3F7714 #147077 #4C1477
split-complementary
#771B14 #14774C #143F77
monochromatic
#1A0604 #430F0B #771B14 #AB271D #DB372A
Accessibility & contrast
On white
10.76
#771B14 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.95
#771B14 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771B14
10.76:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771B14 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771B14 | 1.00 | 10.76 | 1.95 | 10.76 |
| #FFFFFF | 10.76 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.95 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.76 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#373112
Deuteranopia (green-blind)
#4E4510
Tritanopia (blue-blind)
#84001A
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #771b14; /* rgb */ color: rgb(119, 27, 20); /* oklch */ color: oklch(37.7% 0.128 29.0);
Tailwind
colors: {
custom: {
50: '#a65f52',
500: '#771b14',
950: '#000000',
},
}SCSS
$custom: #771b14; $custom-light: #a65f52; $custom-dark: #000000;
JSON
{
"hex": "#771b14",
"rgb": {
"r": 119,
"g": 27,
"b": 20
},
"hsl": {
"h": 4.242,
"s": 71.223,
"l": 27.255
},
"oklch": {
"l": 0.37738,
"c": 0.12756,
"h": 29
},
"luminance": 0.04756
}Semantic roles & 50–950 ramp
primary
#771B14
secondary
#3AA5AD
accent
#E1EE3A
background
#FBF5F4
surface
#F6EAE7
border
#D0C6C3
text
#110502
muted
#807978