#771470#771470

#771470 is a dark, vivid purple. Relative luminance 0.056; OKLCH L 40.4% C 0.166 H 331.4°. Best body text is #FFFFFF at 9.91:1 contrast (WCAG AA passes).

Color values

HEX	#771470
RGB	rgb(119, 20, 112)
HSL	hsl(304, 71%, 27%)
HSV	hsv(304, 83%, 47%)
CMYK	cmyk(0%, 83.2%, 5.9%, 53.3%)
CIE-LAB	lab(28.36, 50.83, -28.70)
CIE-LCH	lch(28.36, 58.37, 330.55°)
OKLab	oklab(40.45% 0.1454 -0.0791)
OKLCH	oklch(40.45% 0.166 331.4)
XYZ	xyz(10.7825, 5.5930, 15.8378)
Luminance	0.0559 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771470 #14771B

analogous

#4C1477 #771470 #77143F

triadic

#771470 #707714 #147077

tetradic

#771470 #774C14 #14771B #143F77

square

#771470 #774C14 #14771B #143F77

split-complementary

#771470 #3F7714 #14774C

monochromatic

#1A0419 #430B3F #771470 #AB1DA1 #DB2ACF

Accessibility & contrast

On white

9.91

#771470 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.12

#771470 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771470

9.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771470	#FFFFFF	#000000	##FFFFFF
##771470	1.00	9.91	2.12	9.91
#FFFFFF	9.91	1.00	21.00	1.00
#000000	2.12	21.00	1.00	21.00
##FFFFFF	9.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#073A72

Deuteranopia (green-blind)

#36486E

Tritanopia (blue-blind)

#7C2242

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #771470;
/* rgb */ color: rgb(119, 20, 112);
/* oklch */ color: oklch(40.4% 0.166 331.4);

Tailwind

colors: {
  custom: {
    50: '#a26099',
    500: '#771470',
    950: '#000000',
  },
}

SCSS

$custom: #771470;
$custom-light: #a26099;
$custom-dark: #000000;

JSON

{
  "hex": "#771470",
  "rgb": {
    "r": 119,
    "g": 20,
    "b": 112
  },
  "hsl": {
    "h": 304.242,
    "s": 71.223,
    "l": 27.255
  },
  "oklch": {
    "l": 0.40449,
    "c": 0.16551,
    "h": 331.4
  },
  "luminance": 0.05592
}

Semantic roles & 50–950 ramp

primary

#771470

secondary

#3AAD42

accent

#EE473A

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050E

muted

#7F7A7E

Preview Lab

Preview with #771470

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →