#7349BD#7349BD

#7349BD is a mid, vivid violet. Relative luminance 0.121; OKLCH L 51.3% C 0.174 H 296.4°. Best body text is #FFFFFF at 6.15:1 contrast (WCAG AA passes).

Color values

HEX	#7349BD
RGB	rgb(115, 73, 189)
HSL	hsl(262, 47%, 51%)
HSV	hsv(262, 61%, 74%)
CMYK	cmyk(39.2%, 61.4%, 0%, 25.9%)
CIE-LAB	lab(41.35, 43.28, -54.89)
CIE-LCH	lch(41.35, 69.90, 308.25°)
OKLab	oklab(51.29% 0.0776 -0.1562)
OKLCH	oklch(51.29% 0.174 296.4)
XYZ	xyz(18.6357, 12.0837, 49.4848)
Luminance	0.1208 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7349BD #93BD49

analogous

#4959BD #7349BD #AD49BD

triadic

#7349BD #BD7349 #49BD73

tetradic

#7349BD #BD4959 #93BD49 #49BDAD

square

#7349BD #BD4959 #93BD49 #49BDAD

split-complementary

#7349BD #BDAD49 #59BD49

monochromatic

#3D2566 #573593 #7349BD #9676CD #B8A3DE

Accessibility & contrast

On white

6.15

#7349BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.42

#7349BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7349BD

6.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7349BD	#FFFFFF	#000000	##FFFFFF
##7349BD	1.00	6.15	3.42	6.15
#FFFFFF	6.15	1.00	21.00	1.00
#000000	3.42	21.00	1.00	21.00
##FFFFFF	6.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0062C1

Deuteranopia (green-blind)

#0E60BA

Tritanopia (blue-blind)

#61637C

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #7349bd;
/* rgb */ color: rgb(115, 73, 189);
/* oklch */ color: oklch(51.3% 0.174 296.4);

Tailwind

colors: {
  custom: {
    50: '#a07ed2',
    500: '#7349bd',
    950: '#000000',
  },
}

SCSS

$custom: #7349bd;
$custom-light: #a07ed2;
$custom-dark: #000000;

JSON

{
  "hex": "#7349bd",
  "rgb": {
    "r": 115,
    "g": 73,
    "b": 189
  },
  "hsl": {
    "h": 261.724,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.51289,
    "c": 0.17444,
    "h": 296.4
  },
  "luminance": 0.12084
}

Semantic roles & 50–950 ramp

primary

#7349BD

secondary

#B8CA97

accent

#D651A6

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0A14

muted

#7F7C83

Preview Lab

Preview with #7349BD

Body copy rendered with the generated semantic roles for this colour.

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