#734CB4#734CB4

#734CB4 is a mid, vivid violet. Relative luminance 0.121; OKLCH L 51.1% C 0.159 H 297.8°. Best body text is #FFFFFF at 6.14:1 contrast (WCAG AA passes).

Color values

HEX	#734CB4
RGB	rgb(115, 76, 180)
HSL	hsl(263, 41%, 50%)
HSV	hsv(263, 58%, 71%)
CMYK	cmyk(36.1%, 57.8%, 0%, 29.4%)
CIE-LAB	lab(41.39, 39.19, -49.55)
CIE-LCH	lch(41.39, 63.17, 308.34°)
OKLab	oklab(51.13% 0.0742 -0.1405)
OKLCH	oklch(51.13% 0.159 297.8)
XYZ	xyz(17.8908, 12.1088, 44.5658)
Luminance	0.1211 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#734CB4 #8DB44C

analogous

#4C59B4 #734CB4 #A74CB4

triadic

#734CB4 #B4734C #4CB473

tetradic

#734CB4 #B44C59 #8DB44C #4CB4A7

square

#734CB4 #B44C59 #8DB44C #4CB4A7

split-complementary

#734CB4 #B4A74C #59B44C

monochromatic

#3C275E #573A89 #734CB4 #9577C6 #B6A2D8

Accessibility & contrast

On white

6.14

#734CB4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.42

#734CB4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #734CB4

6.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##734CB4	#FFFFFF	#000000	##FFFFFF
##734CB4	1.00	6.14	3.42	6.14
#FFFFFF	6.14	1.00	21.00	1.00
#000000	3.42	21.00	1.00	21.00
##FFFFFF	6.14	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1762B7

Deuteranopia (green-blind)

#2861B2

Tritanopia (blue-blind)

#646278

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #734cb4;
/* rgb */ color: rgb(115, 76, 180);
/* oklch */ color: oklch(51.1% 0.159 297.8);

Tailwind

colors: {
  custom: {
    50: '#9f7fcb',
    500: '#734cb4',
    950: '#000000',
  },
}

SCSS

$custom: #734cb4;
$custom-light: #9f7fcb;
$custom-dark: #000000;

JSON

{
  "hex": "#734cb4",
  "rgb": {
    "r": 115,
    "g": 76,
    "b": 180
  },
  "hsl": {
    "h": 262.5,
    "s": 40.945,
    "l": 50.196
  },
  "oklch": {
    "l": 0.51127,
    "c": 0.15892,
    "h": 297.8
  },
  "luminance": 0.12109
}

Semantic roles & 50–950 ramp

primary

#734CB4

secondary

#B4C597

accent

#D157A3

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #734CB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →