#AD49BD#AD49BD

#AD49BD is a mid, vivid purple. Relative luminance 0.173; OKLCH L 58.2% C 0.193 H 321.9°. Best body text is #FFFFFF at 4.70:1 contrast (WCAG AA passes).

Color values

HEX	#AD49BD
RGB	rgb(173, 73, 189)
HSL	hsl(292, 47%, 51%)
HSV	hsv(292, 61%, 74%)
CMYK	cmyk(8.5%, 61.4%, 0%, 25.9%)
CIE-LAB	lab(48.67, 57.10, -42.77)
CIE-LCH	lch(48.67, 71.34, 323.17°)
OKLab	oklab(58.19% 0.1519 -0.119)
OKLCH	oklch(58.19% 0.193 321.9)
XYZ	xyz(28.8004, 17.3249, 49.9613)
Luminance	0.1732 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD49BD #59BD49

analogous

#7349BD #AD49BD #BD4993

triadic

#AD49BD #BDAD49 #49BDAD

tetradic

#AD49BD #BD7349 #59BD49 #4993BD

square

#AD49BD #BD7349 #59BD49 #4993BD

split-complementary

#AD49BD #93BD49 #49BD73

monochromatic

#5D2566 #863593 #AD49BD #C176CD #D5A3DE

Accessibility & contrast

On white

4.70

#AD49BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.46

#AD49BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD49BD

4.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD49BD	#FFFFFF	#000000	##FFFFFF
##AD49BD	1.00	4.70	4.46	4.70
#FFFFFF	4.70	1.00	21.00	1.00
#000000	4.46	21.00	1.00	21.00
##FFFFFF	4.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#306CC1

Deuteranopia (green-blind)

#5777BA

Tritanopia (blue-blind)

#AF5B7C

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #ad49bd;
/* rgb */ color: rgb(173, 73, 189);
/* oklch */ color: oklch(58.2% 0.193 321.9);

Tailwind

colors: {
  custom: {
    50: '#c882d1',
    500: '#ad49bd',
    950: '#000000',
  },
}

SCSS

$custom: #ad49bd;
$custom-light: #c882d1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad49bd",
  "rgb": {
    "r": 173,
    "g": 73,
    "b": 189
  },
  "hsl": {
    "h": 291.724,
    "s": 46.774,
    "l": 51.373
  },
  "oklch": {
    "l": 0.58186,
    "c": 0.19291,
    "h": 321.9
  },
  "luminance": 0.17323
}

Semantic roles & 50–950 ramp

primary

#AD49BD

secondary

#9ECA97

accent

#D65164

background

#FCF8FC

surface

#F9EFF9

border

#D2CAD2

text

#130B14

muted

#827C82

Preview Lab

Preview with #AD49BD

Body copy rendered with the generated semantic roles for this colour.

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