#7344C8#7344C8

#7344C8 is a mid, vivid violet. Relative luminance 0.119; OKLCH L 51.4% C 0.194 H 295.0°. Best body text is #FFFFFF at 6.20:1 contrast (WCAG AA passes).

Color values

HEX	#7344C8
RGB	rgb(115, 68, 200)
HSL	hsl(261, 55%, 53%)
HSV	hsv(261, 66%, 78%)
CMYK	cmyk(42.5%, 66%, 0%, 21.6%)
CIE-LAB	lab(41.13, 48.93, -61.65)
CIE-LCH	lch(41.13, 78.70, 308.44°)
OKLab	oklab(51.38% 0.0821 -0.1761)
OKLCH	oklch(51.38% 0.194 295)
XYZ	xyz(19.5599, 11.9487, 55.9082)
Luminance	0.1195 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7344C8 #99C844

analogous

#4457C8 #7344C8 #B544C8

triadic

#7344C8 #C87344 #44C873

tetradic

#7344C8 #C84457 #99C844 #44C8B5

square

#7344C8 #C84457 #99C844 #44C8B5

split-complementary

#7344C8 #C8B544 #57C844

monochromatic

#3D2171 #572FA0 #7344C8 #9673D6 #BAA3E4

Accessibility & contrast

On white

6.20

#7344C8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.39

#7344C8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7344C8

6.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7344C8	#FFFFFF	#000000	##FFFFFF
##7344C8	1.00	6.20	3.39	6.20
#FFFFFF	6.20	1.00	21.00	1.00
#000000	3.39	21.00	1.00	21.00
##FFFFFF	6.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0062CC

Deuteranopia (green-blind)

#005FC5

Tritanopia (blue-blind)

#5C6380

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #7344c8;
/* rgb */ color: rgb(115, 68, 200);
/* oklch */ color: oklch(51.4% 0.194 295.0);

Tailwind

colors: {
  custom: {
    50: '#a27bda',
    500: '#7344c8',
    950: '#000000',
  },
}

SCSS

$custom: #7344c8;
$custom-light: #a27bda;
$custom-dark: #000000;

JSON

{
  "hex": "#7344c8",
  "rgb": {
    "r": 115,
    "g": 68,
    "b": 200
  },
  "hsl": {
    "h": 261.364,
    "s": 54.545,
    "l": 52.549
  },
  "oklch": {
    "l": 0.51383,
    "c": 0.19431,
    "h": 295
  },
  "luminance": 0.11949
}

Semantic roles & 50–950 ramp

primary

#7344C8

secondary

#BCD197

accent

#DE4AA9

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#100915

muted

#7F7B83

Preview Lab

Preview with #7344C8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →