#7348BD#7348BD

#7348BD is a mid, vivid violet. Relative luminance 0.120; OKLCH L 51.1% C 0.176 H 296.6°. Best body text is #FFFFFF at 6.19:1 contrast (WCAG AA passes).

Color values

HEX	#7348BD
RGB	rgb(115, 72, 189)
HSL	hsl(262, 47%, 51%)
HSV	hsv(262, 62%, 74%)
CMYK	cmyk(39.2%, 61.9%, 0%, 25.9%)
CIE-LAB	lab(41.14, 43.83, -55.23)
CIE-LCH	lch(41.14, 70.51, 308.44°)
OKLab	oklab(51.14% 0.0787 -0.1572)
OKLCH	oklch(51.14% 0.176 296.6)
XYZ	xyz(18.5705, 11.9534, 49.4631)
Luminance	0.1195 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7348BD #92BD48

analogous

#4857BD #7348BD #AD48BD

triadic

#7348BD #BD7348 #48BD73

tetradic

#7348BD #BD4857 #92BD48 #48BDAD

square

#7348BD #BD4857 #92BD48 #48BDAD

split-complementary

#7348BD #BDAD48 #57BD48

monochromatic

#3D2566 #573593 #7348BD #9575CD #B8A2DD

Accessibility & contrast

On white

6.19

#7348BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.39

#7348BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7348BD

6.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7348BD	#FFFFFF	#000000	##FFFFFF
##7348BD	1.00	6.19	3.39	6.19
#FFFFFF	6.19	1.00	21.00	1.00
#000000	3.39	21.00	1.00	21.00
##FFFFFF	6.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0062C1

Deuteranopia (green-blind)

#0960BA

Tritanopia (blue-blind)

#61627C

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #7348bd;
/* rgb */ color: rgb(115, 72, 189);
/* oklch */ color: oklch(51.1% 0.176 296.6);

Tailwind

colors: {
  custom: {
    50: '#a07dd2',
    500: '#7348bd',
    950: '#000000',
  },
}

SCSS

$custom: #7348bd;
$custom-light: #a07dd2;
$custom-dark: #000000;

JSON

{
  "hex": "#7348bd",
  "rgb": {
    "r": 115,
    "g": 72,
    "b": 189
  },
  "hsl": {
    "h": 262.051,
    "s": 46.988,
    "l": 51.176
  },
  "oklch": {
    "l": 0.51138,
    "c": 0.17584,
    "h": 296.6
  },
  "luminance": 0.11954
}

Semantic roles & 50–950 ramp

primary

#7348BD

secondary

#B7CA97

accent

#D751A6

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0A14

muted

#7F7C83

Preview Lab

Preview with #7348BD

Body copy rendered with the generated semantic roles for this colour.

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