#7339BD#7339BD

#7339BD is a mid, vivid violet. Relative luminance 0.102; OKLCH L 49.1% C 0.196 H 299.1°. Best body text is #FFFFFF at 6.89:1 contrast (WCAG AA passes).

Color values

HEX	#7339BD
RGB	rgb(115, 57, 189)
HSL	hsl(266, 54%, 48%)
HSV	hsv(266, 70%, 74%)
CMYK	cmyk(39.2%, 69.8%, 0%, 25.9%)
CIE-LAB	lab(38.28, 51.66, -59.87)
CIE-LCH	lch(38.28, 79.07, 310.79°)
OKLab	oklab(49.08% 0.0951 -0.1708)
OKLCH	oklch(49.08% 0.196 299.1)
XYZ	xyz(17.7164, 10.2450, 49.1783)
Luminance	0.1024 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7339BD #83BD39

analogous

#3941BD #7339BD #B539BD

triadic

#7339BD #BD7339 #39BD73

tetradic

#7339BD #BD3941 #83BD39 #39BDB5

square

#7339BD #BD3941 #83BD39 #39BDB5

split-complementary

#7339BD #BDB539 #41BD39

monochromatic

#3A1D5F #562B8E #7339BD #9363D0 #B492DE

Accessibility & contrast

On white

6.89

#7339BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.05

#7339BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7339BD

6.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7339BD	#FFFFFF	#000000	##FFFFFF
##7339BD	1.00	6.89	3.05	6.89
#FFFFFF	6.89	1.00	21.00	1.00
#000000	3.05	21.00	1.00	21.00
##FFFFFF	6.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005AC1

Deuteranopia (green-blind)

#0059BA

Tritanopia (blue-blind)

#625977

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #7339bd;
/* rgb */ color: rgb(115, 57, 189);
/* oklch */ color: oklch(49.1% 0.196 299.1);

Tailwind

colors: {
  custom: {
    50: '#a174d2',
    500: '#7339bd',
    950: '#000000',
  },
}

SCSS

$custom: #7339bd;
$custom-light: #a174d2;
$custom-dark: #000000;

JSON

{
  "hex": "#7339bd",
  "rgb": {
    "r": 115,
    "g": 57,
    "b": 189
  },
  "hsl": {
    "h": 266.364,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.49077,
    "c": 0.19551,
    "h": 299.1
  },
  "luminance": 0.10245
}

Semantic roles & 50–950 ramp

primary

#7339BD

secondary

#ADC989

accent

#DD4B9D

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100814

muted

#7F7B83

Preview Lab

Preview with #7339BD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →