#731B44#731B44

#731B44 is a dark, vivid pink. Relative luminance 0.048; OKLCH L 38.1% C 0.127 H 356.7°. Best body text is #FFFFFF at 10.66:1 contrast (WCAG AA passes).

Color values

HEX	#731B44
RGB	rgb(115, 27, 68)
HSL	hsl(332, 62%, 28%)
HSV	hsv(332, 77%, 45%)
CMYK	cmyk(0%, 76.5%, 40.9%, 54.9%)
CIE-LAB	lab(26.29, 41.34, -3.00)
CIE-LCH	lch(26.29, 41.45, 355.85°)
OKLab	oklab(38.13% 0.1269 -0.0074)
OKLCH	oklch(38.13% 0.127 356.7)
XYZ	xyz(8.5061, 4.8471, 5.9554)
Luminance	0.0485 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731B44 #1B734A

analogous

#731B70 #731B44 #731E1B

triadic

#731B44 #44731B #1B4473

tetradic

#731B44 #70731B #1B734A #1E1B73

square

#731B44 #70731B #1B734A #1E1B73

split-complementary

#731B44 #1B731E #1B7073

monochromatic

#19060F #410F27 #731B44 #A52761 #D0387F

Accessibility & contrast

On white

10.66

#731B44 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.97

#731B44 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731B44

10.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731B44	#FFFFFF	#000000	##FFFFFF
##731B44	1.00	10.66	1.97	10.66
#FFFFFF	10.66	1.00	21.00	1.00
#000000	1.97	21.00	1.00	21.00
##FFFFFF	10.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2D3445

Deuteranopia (green-blind)

#454442

Tritanopia (blue-blind)

#7D102D

Achromatopsia (no color)

#3E3E3E

Design tokens & code

CSS

--color: #731b44;
/* rgb */ color: rgb(115, 27, 68);
/* oklch */ color: oklch(38.1% 0.127 356.7);

Tailwind

colors: {
  custom: {
    50: '#9f6077',
    500: '#731b44',
    950: '#000000',
  },
}

SCSS

$custom: #731b44;
$custom-light: #9f6077;
$custom-dark: #000000;

JSON

{
  "hex": "#731b44",
  "rgb": {
    "r": 115,
    "g": 27,
    "b": 68
  },
  "hsl": {
    "h": 332.045,
    "s": 61.972,
    "l": 27.843
  },
  "oklch": {
    "l": 0.38132,
    "c": 0.12711,
    "h": 356.7
  },
  "luminance": 0.04846
}

Semantic roles & 50–950 ramp

primary

#731B44

secondary

#42A878

accent

#E59943

background

#FAF5F7

surface

#F4EAED

border

#CEC6C8

text

#0F0508

muted

#7F797B

Preview Lab

Preview with #731B44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →