#731E1B#731E1B
#731E1B is a dark, moderate red. Relative luminance 0.047; OKLCH L 37.4% C 0.119 H 26.7°. Best body text is #FFFFFF at 10.88:1 contrast (WCAG AA passes).
Color values
| HEX | #731E1B |
|---|---|
| RGB | rgb(115, 30, 27) |
| HSL | hsl(2, 62%, 28%) |
| HSV | hsv(2, 77%, 45%) |
| CMYK | cmyk(0%, 73.9%, 76.5%, 54.9%) |
| CIE-LAB | lab(25.72, 36.81, 23.70) |
| CIE-LCH | lch(25.72, 43.78, 32.77°) |
| OKLab | oklab(37.39% 0.1065 0.0536) |
| OKLCH | oklch(37.39% 0.119 26.7) |
| XYZ | xyz(7.7332, 4.6537, 1.5278) |
| Luminance | 0.0465 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 4.54
Rosewood
#65000B
ΔE00 4.88
Blood
#770001
ΔE00 5.17
Burgundy
#800020
ΔE00 5.70
Crimson (survey)
#8C000F
ΔE00 5.92
Maroon
#800000
ΔE00 6.11
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#731E1B #1B7073
analogous
#731B44 #731E1B #734A1B
triadic
#731E1B #1B731E #1E1B73
tetradic
#731E1B #44731B #1B7073 #4A1B73
square
#731E1B #44731B #1B7073 #4A1B73
split-complementary
#731E1B #1B734A #1B4473
monochromatic
#190606 #41110F #731E1B #A52B27 #D03D38
Accessibility & contrast
On white
10.88
#731E1B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.93
#731E1B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #731E1B
10.88:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##731E1B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##731E1B | 1.00 | 10.88 | 1.93 | 10.88 |
| #FFFFFF | 10.88 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.93 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.88 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#36311A
Deuteranopia (green-blind)
#4C4418
Tritanopia (blue-blind)
#7F011E
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #731e1b; /* rgb */ color: rgb(115, 30, 27); /* oklch */ color: oklch(37.4% 0.119 26.7);
Tailwind
colors: {
custom: {
50: '#a26057',
500: '#731e1b',
950: '#000000',
},
}SCSS
$custom: #731e1b; $custom-light: #a26057; $custom-dark: #000000;
JSON
{
"hex": "#731e1b",
"rgb": {
"r": 115,
"g": 30,
"b": 27
},
"hsl": {
"h": 2.045,
"s": 61.972,
"l": 27.843
},
"oklch": {
"l": 0.37386,
"c": 0.11922,
"h": 26.7
},
"luminance": 0.04653
}Semantic roles & 50–950 ramp
primary
#731E1B
secondary
#42A4A8
accent
#E0E543
background
#FAF5F5
surface
#F4EAE9
border
#CEC6C5
text
#100503
muted
#7F7978