#731444#731444

#731444 is a dark, vivid pink. Relative luminance 0.046; OKLCH L 37.5% C 0.135 H 355.5°. Best body text is #FFFFFF at 10.98:1 contrast (WCAG AA passes).

Color values

HEX	#731444
RGB	rgb(115, 20, 68)
HSL	hsl(330, 70%, 26%)
HSV	hsv(330, 83%, 45%)
CMYK	cmyk(0%, 82.6%, 40.9%, 54.9%)
CIE-LAB	lab(25.45, 43.72, -4.25)
CIE-LCH	lch(25.45, 43.93, 354.45°)
OKLab	oklab(37.52% 0.1345 -0.0106)
OKLCH	oklch(37.52% 0.135 355.5)
XYZ	xyz(8.3644, 4.5636, 5.9081)
Luminance	0.0456 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731444 #147343

analogous

#731473 #731444 #731415

triadic

#731444 #447314 #144473

tetradic

#731444 #737314 #147343 #141573

square

#731444 #737314 #147343 #141573

split-complementary

#731444 #157314 #147373

monochromatic

#1A050F #3F0B25 #731444 #A71D63 #DA2882

Accessibility & contrast

On white

10.98

#731444 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.91

#731444 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731444

10.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731444	#FFFFFF	#000000	##FFFFFF
##731444	1.00	10.98	1.91	10.98
#FFFFFF	10.98	1.00	21.00	1.00
#000000	1.91	21.00	1.00	21.00
##FFFFFF	10.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#283145

Deuteranopia (green-blind)

#434342

Tritanopia (blue-blind)

#7D052A

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #731444;
/* rgb */ color: rgb(115, 20, 68);
/* oklch */ color: oklch(37.5% 0.135 355.5);

Tailwind

colors: {
  custom: {
    50: '#a05d77',
    500: '#731444',
    950: '#000000',
  },
}

SCSS

$custom: #731444;
$custom-light: #a05d77;
$custom-dark: #000000;

JSON

{
  "hex": "#731444",
  "rgb": {
    "r": 115,
    "g": 20,
    "b": 68
  },
  "hsl": {
    "h": 329.684,
    "s": 70.37,
    "l": 26.471
  },
  "oklch": {
    "l": 0.37516,
    "c": 0.13489,
    "h": 355.5
  },
  "luminance": 0.04563
}

Semantic roles & 50–950 ramp

primary

#731444

secondary

#3AA971

accent

#ED933B

background

#FAF5F7

surface

#F4E9ED

border

#CEC5C8

text

#0F0508

muted

#7F797B

Preview Lab

Preview with #731444

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →