#731415#731415

#731415 is a dark, vivid red. Relative luminance 0.042; OKLCH L 36.3% C 0.129 H 26.1°. Best body text is #FFFFFF at 11.41:1 contrast (WCAG AA passes).

Color values

HEX	#731415
RGB	rgb(115, 20, 21)
HSL	hsl(359, 70%, 26%)
HSV	hsv(359, 83%, 45%)
CMYK	cmyk(0%, 82.6%, 81.7%, 54.9%)
CIE-LAB	lab(24.32, 40.24, 25.93)
CIE-LCH	lch(24.32, 47.87, 32.80°)
OKLab	oklab(36.32% 0.1159 0.0568)
OKLCH	oklch(36.32% 0.129 26.1)
XYZ	xyz(7.4566, 4.2005, 1.1275)
Luminance	0.0420 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731415 #147372

analogous

#731445 #731415 #734314

triadic

#731415 #157314 #141573

tetradic

#731415 #457314 #147372 #431473

square

#731415 #457314 #147372 #431473

split-complementary

#731415 #147343 #144573

monochromatic

#1A0505 #3F0B0B #731415 #A71D1F #DA282A

Accessibility & contrast

On white

11.41

#731415 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.84

#731415 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731415

11.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731415	#FFFFFF	#000000	##FFFFFF
##731415	1.00	11.41	1.84	11.41
#FFFFFF	11.41	1.00	21.00	1.00
#000000	1.84	21.00	1.00	21.00
##FFFFFF	11.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#322D14

Deuteranopia (green-blind)

#494111

Tritanopia (blue-blind)

#7F0016

Achromatopsia (no color)

#3A3A3A

Design tokens & code

CSS

--color: #731415;
/* rgb */ color: rgb(115, 20, 21);
/* oklch */ color: oklch(36.3% 0.129 26.1);

Tailwind

colors: {
  custom: {
    50: '#a35c52',
    500: '#731415',
    950: '#000000',
  },
}

SCSS

$custom: #731415;
$custom-light: #a35c52;
$custom-dark: #000000;

JSON

{
  "hex": "#731415",
  "rgb": {
    "r": 115,
    "g": 20,
    "b": 21
  },
  "hsl": {
    "h": 359.368,
    "s": 70.37,
    "l": 26.471
  },
  "oklch": {
    "l": 0.36317,
    "c": 0.12905,
    "h": 26.1
  },
  "luminance": 0.04199
}

Semantic roles & 50–950 ramp

primary

#731415

secondary

#3AA9A8

accent

#EDEB3B

background

#FAF5F4

surface

#F4E9E7

border

#CEC5C3

text

#110402

muted

#807978

Preview Lab

Preview with #731415

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →