#7040BA#7040BA

#7040BA is a mid, vivid violet. Relative luminance 0.107; OKLCH L 49.4% C 0.183 H 297.3°. Best body text is #FFFFFF at 6.71:1 contrast (WCAG AA passes).

Color values

HEX	#7040BA
RGB	rgb(112, 64, 186)
HSL	hsl(264, 49%, 49%)
HSV	hsv(264, 66%, 73%)
CMYK	cmyk(39.8%, 65.6%, 0%, 27.1%)
CIE-LAB	lab(39.00, 46.73, -56.96)
CIE-LCH	lch(39.00, 73.67, 309.36°)
OKLab	oklab(49.44% 0.0839 -0.1624)
OKLCH	oklch(49.44% 0.183 297.3)
XYZ	xyz(17.3761, 10.6564, 47.5863)
Luminance	0.1066 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Bluey Purple

#6241C7

ΔE00 3.32

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7040BA #8ABA40

analogous

#404DBA #7040BA #AD40BA

triadic

#7040BA #BA7040 #40BA70

tetradic

#7040BA #BA404D #8ABA40 #40BAAD

square

#7040BA #BA404D #8ABA40 #40BAAD

split-complementary

#7040BA #BAAD40 #4DBA40

monochromatic

#39215F #55308C #7040BA #916BCC #B399DC

Accessibility & contrast

On white

6.71

#7040BA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.13

#7040BA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7040BA

6.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7040BA	#FFFFFF	#000000	##FFFFFF
##7040BA	1.00	6.71	3.13	6.71
#FFFFFF	6.71	1.00	21.00	1.00
#000000	3.13	21.00	1.00	21.00
##FFFFFF	6.71	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CBE

Deuteranopia (green-blind)

#005AB7

Tritanopia (blue-blind)

#5E5C77

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #7040ba;
/* rgb */ color: rgb(112, 64, 186);
/* oklch */ color: oklch(49.4% 0.183 297.3);

Tailwind

colors: {
  custom: {
    50: '#9f78d0',
    500: '#7040ba',
    950: '#000000',
  },
}

SCSS

$custom: #7040ba;
$custom-light: #9f78d0;
$custom-dark: #000000;

JSON

{
  "hex": "#7040ba",
  "rgb": {
    "r": 112,
    "g": 64,
    "b": 186
  },
  "hsl": {
    "h": 263.607,
    "s": 48.8,
    "l": 49.02
  },
  "oklch": {
    "l": 0.49441,
    "c": 0.1828,
    "h": 297.3
  },
  "luminance": 0.10657
}

Semantic roles & 50–950 ramp

primary

#7040BA

secondary

#B1C88E

accent

#D84FA2

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0914

muted

#7F7B82

Preview Lab

Preview with #7040BA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →