#344FAD#344FAD

#344FAD is a mid, vivid blue. Relative luminance 0.093; OKLCH L 46.2% C 0.154 H 267.8°. Best body text is #FFFFFF at 7.32:1 contrast (WCAG AA passes).

Color values

HEX	#344FAD
RGB	rgb(52, 79, 173)
HSL	hsl(227, 54%, 44%)
HSV	hsv(227, 70%, 68%)
CMYK	cmyk(69.9%, 54.3%, 0%, 32.2%)
CIE-LAB	lab(36.63, 22.25, -53.35)
CIE-LCH	lch(36.63, 57.80, 292.64°)
OKLab	oklab(46.19% -0.0058 -0.1534)
OKLCH	oklch(46.19% 0.154 267.8)
XYZ	xyz(11.7524, 9.3380, 40.7101)
Luminance	0.0934 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#344FAD #AD9234

analogous

#348CAD #344FAD #5634AD

triadic

#344FAD #AD344F #4FAD34

tetradic

#344FAD #AD348C #AD9234 #34AD56

square

#344FAD #AD348C #AD9234 #34AD56

split-complementary

#344FAD #AD5634 #8CAD34

monochromatic

#18244F #263A7E #344FAD #536ECB #8295D9

Accessibility & contrast

On white

7.32

#344FAD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.87

#344FAD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #344FAD

7.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##344FAD	#FFFFFF	#000000	##FFFFFF
##344FAD	1.00	7.32	2.87	7.32
#FFFFFF	7.32	1.00	21.00	1.00
#000000	2.87	21.00	1.00	21.00
##FFFFFF	7.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#065CB0

Deuteranopia (green-blind)

#0051AB

Tritanopia (blue-blind)

#006676

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #344fad;
/* rgb */ color: rgb(52, 79, 173);
/* oklch */ color: oklch(46.2% 0.154 267.8);

Tailwind

colors: {
  custom: {
    50: '#7b7fc6',
    500: '#344fad',
    950: '#000000',
  },
}

SCSS

$custom: #344fad;
$custom-light: #7b7fc6;
$custom-dark: #000000;

JSON

{
  "hex": "#344fad",
  "rgb": {
    "r": 52,
    "g": 79,
    "b": 173
  },
  "hsl": {
    "h": 226.612,
    "s": 53.778,
    "l": 44.118
  },
  "oklch": {
    "l": 0.46193,
    "c": 0.15356,
    "h": 267.8
  },
  "luminance": 0.09339
}

Semantic roles & 50–950 ramp

primary

#344FAD

secondary

#C3B37A

accent

#BC4BDD

background

#F8F7FC

surface

#EFEEF8

border

#CAC9D1

text

#0A0A13

muted

#7C7C82

Preview Lab

Preview with #344FAD

Body copy rendered with the generated semantic roles for this colour.

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