#2965BD#2965BD
#2965BD is a mid, vivid blue. Relative luminance 0.135; OKLCH L 51.6% C 0.152 H 258.4°. Best body text is #FFFFFF at 5.69:1 contrast (WCAG AA passes).
Color values
| HEX | #2965BD |
|---|---|
| RGB | rgb(41, 101, 189) |
| HSL | hsl(216, 64%, 45%) |
| HSV | hsv(216, 78%, 74%) |
| CMYK | cmyk(78.3%, 46.6%, 0%, 25.9%) |
| CIE-LAB | lab(43.44, 12.51, -51.78) |
| CIE-LCH | lch(43.44, 53.27, 283.58°) |
| OKLab | oklab(51.62% -0.0306 -0.1486) |
| OKLCH | oklch(51.62% 0.152 258.4) |
| XYZ | xyz(14.7501, 13.4512, 49.9532) |
| Luminance | 0.1345 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Denim
#1560BD
ΔE00 1.85
Mid Blue
#276AB3
ΔE00 2.73
French Blue
#436BAD
ΔE00 3.19
Medium Blue
#2C6FBB
ΔE00 3.80
Denim (survey)
#3B638C
ΔE00 5.49
Flat Blue
#3C73A8
ΔE00 5.59
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#2965BD #BD8129
analogous
#29AFBD #2965BD #3729BD
triadic
#2965BD #BD2965 #65BD29
tetradic
#2965BD #BD29AF #BD8129 #29BD37
square
#2965BD #BD29AF #BD8129 #29BD37
split-complementary
#2965BD #BD3729 #AFBD29
monochromatic
#132F58 #1E4A8B #2965BD #4B84D8 #7DA7E3
Accessibility & contrast
On white
5.69
#2965BD on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.69
#2965BD on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #2965BD
5.69:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##2965BD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##2965BD | 1.00 | 5.69 | 3.69 | 5.69 |
| #FFFFFF | 5.69 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.69 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.69 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#356EC0
Deuteranopia (green-blind)
#0D60BB
Tritanopia (blue-blind)
#007A88
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #2965bd; /* rgb */ color: rgb(41, 101, 189); /* oklch */ color: oklch(51.6% 0.152 258.4);
Tailwind
colors: {
custom: {
50: '#7990d1',
500: '#2965bd',
950: '#000000',
},
}SCSS
$custom: #2965bd; $custom-light: #7990d1; $custom-dark: #000000;
JSON
{
"hex": "#2965bd",
"rgb": {
"r": 41,
"g": 101,
"b": 189
},
"hsl": {
"h": 215.676,
"s": 64.348,
"l": 45.098
},
"oklch": {
"l": 0.51616,
"c": 0.15175,
"h": 258.4
},
"luminance": 0.13453
}Semantic roles & 50–950 ramp
primary
#2965BD
secondary
#CBA977
accent
#A440E7
background
#F8F8FC
surface
#EFF0F9
border
#CACBD2
text
#0B0C14
muted
#7C7D82