#294EAD#294EAD
#294EAD is a mid, vivid blue. Relative luminance 0.089; OKLCH L 45.5% C 0.158 H 264.7°. Best body text is #FFFFFF at 7.53:1 contrast (WCAG AA passes).
Color values
| HEX | #294EAD |
|---|---|
| RGB | rgb(41, 78, 173) |
| HSL | hsl(223, 62%, 42%) |
| HSV | hsv(223, 76%, 68%) |
| CMYK | cmyk(76.3%, 54.9%, 0%, 32.2%) |
| CIE-LAB | lab(35.86, 21.44, -54.61) |
| CIE-LCH | lch(35.86, 58.67, 291.43°) |
| OKLab | oklab(45.48% -0.0145 -0.1574) |
| OKLCH | oklch(45.48% 0.158 264.7) |
| XYZ | xyz(11.1790, 8.9361, 40.6627) |
| Luminance | 0.0894 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Sapphire
#0F52BA
ΔE00 2.63
Cobalt
#0047AB
ΔE00 2.80
Cobalt (survey)
#1E488F
ΔE00 4.65
Dusk Blue
#26538D
ΔE00 5.34
Blue Blue
#2242C7
ΔE00 5.55
Denim Blue
#3B5B92
ΔE00 5.77
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#294EAD #AD8829
analogous
#2990AD #294EAD #4629AD
triadic
#294EAD #AD294E #4EAD29
tetradic
#294EAD #AD2990 #AD8829 #29AD46
square
#294EAD #AD2990 #AD8829 #29AD46
split-complementary
#294EAD #AD4629 #90AD29
monochromatic
#12214A #1D387C #294EAD #416AD2 #7391DE
Accessibility & contrast
On white
7.53
#294EAD on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.79
#294EAD on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #294EAD
7.53:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##294EAD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##294EAD | 1.00 | 7.53 | 2.79 | 7.53 |
| #FFFFFF | 7.53 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.79 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.53 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005BB0
Deuteranopia (green-blind)
#004FAB
Tritanopia (blue-blind)
#006576
Achromatopsia (no color)
#545454
Design tokens & code
CSS
--color: #294ead; /* rgb */ color: rgb(41, 78, 173); /* oklch */ color: oklch(45.5% 0.158 264.7);
Tailwind
colors: {
custom: {
50: '#767fc6',
500: '#294ead',
950: '#000000',
},
}SCSS
$custom: #294ead; $custom-light: #767fc6; $custom-dark: #000000;
JSON
{
"hex": "#294ead",
"rgb": {
"r": 41,
"g": 78,
"b": 173
},
"hsl": {
"h": 223.182,
"s": 61.682,
"l": 41.961
},
"oklch": {
"l": 0.45479,
"c": 0.15808,
"h": 264.7
},
"luminance": 0.08937
}Semantic roles & 50–950 ramp
primary
#294EAD
secondary
#C5AC6D
accent
#B743E5
background
#F7F7FC
surface
#EEEEF8
border
#C9C9D1
text
#0A0A13
muted
#7C7C82