#2724BD#2724BD

#2724BD is a dark, highly saturated blue. Relative luminance 0.054; OKLCH L 40.0% C 0.224 H 270.9°. Best body text is #FFFFFF at 10.13:1 contrast (WCAG AA passes).

Color values

HEX	#2724BD
RGB	rgb(39, 36, 189)
HSL	hsl(241, 68%, 44%)
HSV	hsv(241, 81%, 74%)
CMYK	cmyk(79.4%, 81%, 0%, 25.9%)
CIE-LAB	lab(27.75, 52.46, -77.42)
CIE-LCH	lch(27.75, 93.52, 304.12°)
OKLab	oklab(40.01% 0.0034 -0.2241)
OKLCH	oklch(40.01% 0.224 270.9)
XYZ	xyz(10.6498, 5.3660, 48.6087)
Luminance	0.0537 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#2724BD #BABD24

analogous

#246EBD #2724BD #7324BD

triadic

#2724BD #BD2724 #24BD27

tetradic

#2724BD #BD246E #BABD24 #24BD73

square

#2724BD #BD246E #BABD24 #24BD73

split-complementary

#2724BD #BD7324 #6EBD24

monochromatic

#121056 #1C1A8A #2724BD #4643DB #7976E5

Accessibility & contrast

On white

10.13

#2724BD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.07

#2724BD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #2724BD

10.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##2724BD	#FFFFFF	#000000	##FFFFFF
##2724BD	1.00	10.13	2.07	10.13
#FFFFFF	10.13	1.00	21.00	1.00
#000000	2.07	21.00	1.00	21.00
##FFFFFF	10.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0049C1

Deuteranopia (green-blind)

#003ABA

Tritanopia (blue-blind)

#005572

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #2724bd;
/* rgb */ color: rgb(39, 36, 189);
/* oklch */ color: oklch(40.0% 0.224 270.9);

Tailwind

colors: {
  custom: {
    50: '#7d63d2',
    500: '#2724bd',
    950: '#000000',
  },
}

SCSS

$custom: #2724bd;
$custom-light: #7d63d2;
$custom-dark: #000000;

JSON

{
  "hex": "#2724bd",
  "rgb": {
    "r": 39,
    "g": 36,
    "b": 189
  },
  "hsl": {
    "h": 241.176,
    "s": 68,
    "l": 44.118
  },
  "oklch": {
    "l": 0.40006,
    "c": 0.22414,
    "h": 270.9
  },
  "luminance": 0.05367
}

Semantic roles & 50–950 ramp

primary

#2724BD

secondary

#CBCC70

accent

#EB3DE7

background

#F8F6FD

surface

#F0EBFA

border

#CBC6D3

text

#0C0514

muted

#7D7A83

Preview Lab

Preview with #2724BD

Body copy rendered with the generated semantic roles for this colour.

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