#2723AD#2723AD

#2723AD is a dark, highly saturated blue. Relative luminance 0.047; OKLCH L 38.0% C 0.206 H 272.0°. Best body text is #FFFFFF at 10.88:1 contrast (WCAG AA passes).

Color values

HEX#2723AD
RGBrgb(39, 35, 173)
HSLhsl(242, 66%, 41%)
HSVhsv(242, 80%, 68%)
CMYKcmyk(77.5%, 79.8%, 0%, 32.2%)
CIE-LABlab(25.71, 47.92, -71.26)
CIE-LCHlch(25.71, 85.88, 303.92°)
OKLaboklab(38.04% 0.0072 -0.2063)
OKLCHoklch(38.04% 0.206 272)
XYZxyz(8.9780, 4.6496, 39.9513)
Luminance0.0465 (WCAG relative)
Temperaturecool
Familyblue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#2723AD #A9AD23
analogous
#2364AD #2723AD #6C23AD
triadic
#2723AD #AD2723 #23AD27
tetradic
#2723AD #AD2364 #A9AD23 #23AD6C
square
#2723AD #AD2364 #A9AD23 #23AD6C
split-complementary
#2723AD #AD6C23 #64AD23
monochromatic
#100E47 #1C197A #2723AD #3B37D6 #6D6AE1

Accessibility & contrast

On white

10.88
#2723AD on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.93
#2723AD on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #2723AD
10.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##2723AD#FFFFFF#000000##FFFFFF
##2723AD1.0010.881.9310.88
#FFFFFF10.881.0021.001.00
#0000001.9321.001.0021.00
##FFFFFF10.881.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0044B1
Deuteranopia (green-blind)
#0036AB
Tritanopia (blue-blind)
#004E68
Achromatopsia (no color)
#3D3D3D

Design tokens & code

CSS
--color: #2723ad;
/* rgb */ color: rgb(39, 35, 173);
/* oklch */ color: oklch(38.0% 0.206 272.0);
Tailwind
colors: {
  custom: {
    50: '#7961c7',
    500: '#2723ad',
    950: '#000000',
  },
}
SCSS
$custom: #2723ad;
$custom-light: #7961c7;
$custom-dark: #000000;
JSON
{
  "hex": "#2723ad",
  "rgb": {
    "r": 39,
    "g": 35,
    "b": 173
  },
  "hsl": {
    "h": 241.739,
    "s": 66.346,
    "l": 40.784
  },
  "oklch": {
    "l": 0.38042,
    "c": 0.20639,
    "h": 272
  },
  "luminance": 0.04651
}

Semantic roles & 50–950 ramp

primary
#2723AD
secondary
#C4C765
accent
#E93FE4
background
#F8F5FC
surface
#EFEAF8
border
#CAC6D1
text
#0B0513
muted
#7C7982

Preview Lab

Preview with #2723AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#2723AD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva