#EF74AE#EF74AE
#EF74AE is a light, vivid pink. Relative luminance 0.339; OKLCH L 71.9% C 0.163 H 352.4°. Best body text is #000000 at 7.78:1 contrast (WCAG AA passes).
Color values
| HEX | #EF74AE |
|---|---|
| RGB | rgb(239, 116, 174) |
| HSL | hsl(332, 79%, 70%) |
| HSV | hsv(332, 51%, 94%) |
| CMYK | cmyk(0%, 51.5%, 27.2%, 6.3%) |
| CIE-LAB | lab(64.88, 53.59, -8.38) |
| CIE-LCH | lch(64.88, 54.24, 351.12°) |
| OKLab | oklab(71.86% 0.1621 -0.0215) |
| OKLCH | oklch(71.86% 0.163 352.4) |
| XYZ | xyz(49.4838, 33.9019, 43.9738) |
| Luminance | 0.3390 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bubblegum (survey)
#FF6CB5
ΔE00 2.81
Bubble Gum Pink
#FF69AF
ΔE00 2.83
Hot Pink
#FF69B4
ΔE00 3.00
Pink (survey)
#FF81C0
ΔE00 4.22
Medium Pink
#F36196
ΔE00 5.42
Bubblegum Pink
#FE83CC
ΔE00 5.76
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#EF74AE #74EFB5
analogous
#EF74EC #EF74AE #EF7774
triadic
#EF74AE #AEEF74 #74AEEF
tetradic
#EF74AE #ECEF74 #74EFB5 #7774EF
square
#EF74AE #ECEF74 #74EFB5 #7774EF
split-complementary
#EF74AE #74EF77 #74ECEF
monochromatic
#D1186F #E93D8E #EF74AE #F5ABCE #FCE2EE
Accessibility & contrast
On white
2.70
#EF74AE on #FFFFFF
AA ✗AA large ✗AAA ✗
On black
7.78
#EF74AE on #000000
AA ✓AA large ✓AAA ✓
Best text color
#000000 on #EF74AE
7.78:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##EF74AE | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##EF74AE | 1.00 | 2.70 | 7.78 | 7.78 |
| #FFFFFF | 2.70 | 1.00 | 21.00 | 21.00 |
| #000000 | 7.78 | 21.00 | 1.00 | 1.00 |
| ##000000 | 7.78 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#8390B0
Deuteranopia (green-blind)
#A4A6AB
Tritanopia (blue-blind)
#FE6E8A
Achromatopsia (no color)
#9D9D9D
Design tokens & code
CSS
--color: #ef74ae; /* rgb */ color: rgb(239, 116, 174); /* oklch */ color: oklch(71.9% 0.163 352.4);
Tailwind
colors: {
custom: {
50: '#f7a0c6',
500: '#ef74ae',
950: '#000000',
},
}SCSS
$custom: #ef74ae; $custom-light: #f7a0c6; $custom-dark: #000000;
JSON
{
"hex": "#ef74ae",
"rgb": {
"r": 239,
"g": 116,
"b": 174
},
"hsl": {
"h": 331.707,
"s": 79.355,
"l": 69.608
},
"oklch": {
"l": 0.71861,
"c": 0.16347,
"h": 352.4
},
"luminance": 0.33897
}Semantic roles & 50–950 ramp
primary
#EF74AE
secondary
#CEF1E0
accent
#DC790A
background
#FFFAFC
surface
#FFF4F8
border
#D7CED1
text
#180F13
muted
#867F82