#EF7774#EF7774

#EF7774 is a light, vivid red. Relative luminance 0.328; OKLCH L 70.7% C 0.149 H 23.0°. Best body text is #000000 at 7.56:1 contrast (WCAG AA passes).

Color values

HEX	#EF7774
RGB	rgb(239, 119, 116)
HSL	hsl(1, 79%, 70%)
HSV	hsv(1, 51%, 94%)
CMYK	cmyk(0%, 50.2%, 51.5%, 6.3%)
CIE-LAB	lab(64.01, 45.85, 23.38)
CIE-LCH	lch(64.01, 51.46, 27.02°)
OKLab	oklab(70.73% 0.1368 0.0582)
OKLCH	oklch(70.73% 0.149 23)
XYZ	xyz(45.3492, 32.8103, 20.4644)
Luminance	0.3281 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#EF7774 #74ECEF

analogous

#EF74AF #EF7774 #EFB474

triadic

#EF7774 #74EF77 #7774EF

tetradic

#EF7774 #AFEF74 #74ECEF #B474EF

square

#EF7774 #AFEF74 #74ECEF #B474EF

split-complementary

#EF7774 #74EFB4 #74AFEF

monochromatic

#D11D18 #E9413D #EF7774 #F5ADAB #FCE2E2

Accessibility & contrast

On white

2.78

#EF7774 on #FFFFFF

AA ✗AA large ✗AAA ✗

On black

7.56

#EF7774 on #000000

AA ✓AA large ✓AAA ✓

Best text color

#000000 on #EF7774

7.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##EF7774	#FFFFFF	#000000	##000000
##EF7774	1.00	2.78	7.56	7.56
#FFFFFF	2.78	1.00	21.00	21.00
#000000	7.56	21.00	1.00	1.00
##000000	7.56	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#938C73

Deuteranopia (green-blind)

#B0A572

Tritanopia (blue-blind)

#FF6577

Achromatopsia (no color)

#9B9B9B

Design tokens & code

CSS

--color: #ef7774;
/* rgb */ color: rgb(239, 119, 116);
/* oklch */ color: oklch(70.7% 0.149 23.0);

Tailwind

colors: {
  custom: {
    50: '#f9a19c',
    500: '#ef7774',
    950: '#000000',
  },
}

SCSS

$custom: #ef7774;
$custom-light: #f9a19c;
$custom-dark: #000000;

JSON

{
  "hex": "#ef7774",
  "rgb": {
    "r": 239,
    "g": 119,
    "b": 116
  },
  "hsl": {
    "h": 1.463,
    "s": 79.355,
    "l": 69.608
  },
  "oklch": {
    "l": 0.70726,
    "c": 0.14864,
    "h": 23
  },
  "luminance": 0.32805
}

Semantic roles & 50–950 ramp

primary

#EF7774

secondary

#CEF0F1

accent

#D7DC0A

background

#FFFAF9

surface

#FFF4F2

border

#D7CECC

text

#180F0E

muted

#867F7E

Preview Lab

Preview with #EF7774

Body copy rendered with the generated semantic roles for this colour.

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