#E968AF#E968AF
#E968AF is a light, vivid pink. Relative luminance 0.303; OKLCH L 69.5% C 0.177 H 348.5°. Best body text is #000000 at 7.06:1 contrast (WCAG AA passes).
Color values
| HEX | #E968AF |
|---|---|
| RGB | rgb(233, 104, 175) |
| HSL | hsl(327, 75%, 66%) |
| HSV | hsv(327, 55%, 91%) |
| CMYK | cmyk(0%, 55.4%, 24.9%, 8.6%) |
| CIE-LAB | lab(61.93, 57.48, -13.46) |
| CIE-LCH | lch(61.93, 59.04, 346.82°) |
| OKLab | oklab(69.5% 0.1733 -0.0352) |
| OKLCH | oklch(69.5% 0.177 348.5) |
| XYZ | xyz(46.2940, 30.3236, 43.9640) |
| Luminance | 0.3032 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Pale Magenta
#D767AD
ΔE00 3.42
Hot Pink
#FF69B4
ΔE00 3.80
Bubblegum (survey)
#FF6CB5
ΔE00 4.03
Bubble Gum Pink
#FF69AF
ΔE00 4.19
Barbie Pink
#FE46A5
ΔE00 5.24
Medium Pink
#F36196
ΔE00 6.29
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#E968AF #68E9A2
analogous
#E268E9 #E968AF #E9686E
triadic
#E968AF #AFE968 #68AFE9
tetradic
#E968AF #E9E268 #68E9A2 #686EE9
square
#E968AF #E9E268 #68E9A2 #686EE9
split-complementary
#E968AF #6EE968 #68E9E2
monochromatic
#BB1B73 #E13393 #E968AF #F19DCB #F9D3E8
Accessibility & contrast
On white
2.97
#E968AF on #FFFFFF
AA ✗AA large ✗AAA ✗
On black
7.06
#E968AF on #000000
AA ✓AA large ✓AAA ✓
Best text color
#000000 on #E968AF
7.06:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##E968AF | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##E968AF | 1.00 | 2.97 | 7.06 | 7.06 |
| #FFFFFF | 2.97 | 1.00 | 21.00 | 21.00 |
| #000000 | 7.06 | 21.00 | 1.00 | 1.00 |
| ##000000 | 7.06 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#7688B1
Deuteranopia (green-blind)
#999EAC
Tritanopia (blue-blind)
#F86484
Achromatopsia (no color)
#969696
Design tokens & code
CSS
--color: #e968af; /* rgb */ color: rgb(233, 104, 175); /* oklch */ color: oklch(69.5% 0.177 348.5);
Tailwind
colors: {
custom: {
50: '#f398c7',
500: '#e968af',
950: '#000000',
},
}SCSS
$custom: #e968af; $custom-light: #f398c7; $custom-dark: #000000;
JSON
{
"hex": "#e968af",
"rgb": {
"r": 233,
"g": 104,
"b": 175
},
"hsl": {
"h": 326.977,
"s": 74.566,
"l": 66.078
},
"oklch": {
"l": 0.69497,
"c": 0.17688,
"h": 348.5
},
"luminance": 0.30319
}Semantic roles & 50–950 ramp
primary
#E968AF
secondary
#C1ECD4
accent
#D7690F
background
#FFF9FC
surface
#FFF2F8
border
#D7CCD1
text
#170E13
muted
#857E82