#DA74AA#DA74AA
#DA74AA is a light, vivid pink. Relative luminance 0.303; OKLCH L 69.0% C 0.141 H 348.4°. Best body text is #000000 at 7.06:1 contrast (WCAG AA passes).
Color values
| HEX | #DA74AA |
|---|---|
| RGB | rgb(218, 116, 170) |
| HSL | hsl(328, 58%, 65%) |
| HSV | hsv(328, 47%, 85%) |
| CMYK | cmyk(0%, 46.8%, 22%, 14.5%) |
| CIE-LAB | lab(61.91, 46.25, -10.83) |
| CIE-LCH | lch(61.91, 47.51, 346.82°) |
| OKLab | oklab(69.01% 0.1386 -0.0283) |
| OKLCH | oklch(69.01% 0.141 348.4) |
| XYZ | xyz(42.4156, 30.3018, 41.6373) |
| Luminance | 0.3030 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Pale Magenta
#D767AD
ΔE00 3.83
Palevioletred
#DB7093
ΔE00 5.75
Bubblegum (survey)
#FF6CB5
ΔE00 6.02
Hot Pink
#FF69B4
ΔE00 6.04
Bubble Gum Pink
#FF69AF
ΔE00 6.12
Medium Pink
#F36196
ΔE00 7.08
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#DA74AA #74DAA4
analogous
#D774DA #DA74AA #DA7477
triadic
#DA74AA #AADA74 #74AADA
tetradic
#DA74AA #DAD774 #74DAA4 #7477DA
square
#DA74AA #DAD774 #74DAA4 #7477DA
split-complementary
#DA74AA #77DA74 #74DAD7
monochromatic
#A72C6D #CD448C #DA74AA #E7A4C8 #F4D5E5
Accessibility & contrast
On white
2.97
#DA74AA on #FFFFFF
AA ✗AA large ✗AAA ✗
On black
7.06
#DA74AA on #000000
AA ✓AA large ✓AAA ✓
Best text color
#000000 on #DA74AA
7.06:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##DA74AA | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##DA74AA | 1.00 | 2.97 | 7.06 | 7.06 |
| #FFFFFF | 2.97 | 1.00 | 21.00 | 21.00 |
| #000000 | 7.06 | 21.00 | 1.00 | 1.00 |
| ##000000 | 7.06 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#7E8BAC
Deuteranopia (green-blind)
#989CA7
Tritanopia (blue-blind)
#E67288
Achromatopsia (no color)
#969696
Design tokens & code
CSS
--color: #da74aa; /* rgb */ color: rgb(218, 116, 170); /* oklch */ color: oklch(69.0% 0.141 348.4);
Tailwind
colors: {
custom: {
50: '#e89fc3',
500: '#da74aa',
950: '#000000',
},
}SCSS
$custom: #da74aa; $custom-light: #e89fc3; $custom-dark: #000000;
JSON
{
"hex": "#da74aa",
"rgb": {
"r": 218,
"g": 116,
"b": 170
},
"hsl": {
"h": 328.235,
"s": 57.955,
"l": 65.49
},
"oklch": {
"l": 0.69006,
"c": 0.14142,
"h": 348.4
},
"luminance": 0.30298
}Semantic roles & 50–950 ramp
primary
#DA74AA
secondary
#C4E6D4
accent
#C66E20
background
#FEF9FB
surface
#FDF2F7
border
#D5CCD0
text
#160F12
muted
#847E81