#E74496#E74496

#E74496 is a light, highly saturated pink. Relative luminance 0.233; OKLCH L 64.3% C 0.211 H 353.9°. Best body text is #000000 at 5.67:1 contrast (WCAG AA passes).

Color values

HEX	#E74496
RGB	rgb(231, 68, 150)
HSL	hsl(330, 77%, 59%)
HSV	hsv(330, 71%, 91%)
CMYK	cmyk(0%, 70.6%, 35.1%, 9.4%)
CIE-LAB	lab(55.41, 68.54, -8.76)
CIE-LCH	lch(55.41, 69.09, 352.72°)
OKLab	oklab(64.34% 0.21 -0.0223)
OKLCH	oklch(64.34% 0.211 353.9)
XYZ	xyz(40.5296, 23.3300, 31.2170)
Luminance	0.2333 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74496 #44E795

analogous

#E644E7 #E74496 #E74444

triadic

#E74496 #96E744 #4496E7

tetradic

#E74496 #E7E644 #44E795 #4444E7

square

#E74496 #E7E644 #44E795 #4444E7

split-complementary

#E74496 #44E744 #44E7E6

monochromatic

#9D1459 #D31B77 #E74496 #EE7AB4 #F5B0D3

Accessibility & contrast

On white

3.71

#E74496 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.67

#E74496 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74496

5.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74496	#FFFFFF	#000000	##000000
##E74496	1.00	3.71	5.67	5.67
#FFFFFF	3.71	1.00	21.00	21.00
#000000	5.67	21.00	1.00	1.00
##000000	5.67	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#617298

Deuteranopia (green-blind)

#8F9092

Tritanopia (blue-blind)

#F93567

Achromatopsia (no color)

#858585

Design tokens & code

CSS

--color: #e74496;
/* rgb */ color: rgb(231, 68, 150);
/* oklch */ color: oklch(64.3% 0.211 353.9);

Tailwind

colors: {
  custom: {
    50: '#f484b4',
    500: '#e74496',
    950: '#000000',
  },
}

SCSS

$custom: #e74496;
$custom-light: #f484b4;
$custom-dark: #000000;

JSON

{
  "hex": "#e74496",
  "rgb": {
    "r": 231,
    "g": 68,
    "b": 150
  },
  "hsl": {
    "h": 329.816,
    "s": 77.251,
    "l": 58.627
  },
  "oklch": {
    "l": 0.64342,
    "c": 0.21114,
    "h": 353.9
  },
  "luminance": 0.23325
}

Semantic roles & 50–950 ramp

primary

#E74496

secondary

#A3E4C3

accent

#F49334

background

#FFF8FB

surface

#FFF0F6

border

#D7CBD0

text

#180C11

muted

#867D80

Preview Lab

Preview with #E74496

Body copy rendered with the generated semantic roles for this colour.

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