#E74444#E74444

#E74444 is a light, highly saturated red. Relative luminance 0.215; OKLCH L 62.4% C 0.200 H 25.1°. Best body text is #000000 at 5.31:1 contrast (WCAG AA passes).

Color values

HEX	#E74444
RGB	rgb(231, 68, 68)
HSL	hsl(0, 77%, 59%)
HSV	hsv(0, 71%, 91%)
CMYK	cmyk(0%, 70.6%, 70.6%, 9.4%)
CIE-LAB	lab(53.54, 62.25, 37.10)
CIE-LCH	lch(53.54, 72.46, 30.79°)
OKLab	oklab(62.35% 0.1811 0.0849)
OKLCH	oklch(62.35% 0.2 25.1)
XYZ	xyz(36.0695, 21.5459, 7.7272)
Luminance	0.2154 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E74444 #44E7E7

analogous

#E74495 #E74444 #E79544

triadic

#E74444 #44E744 #4444E7

tetradic

#E74444 #95E744 #44E7E7 #9544E7

square

#E74444 #95E744 #44E7E7 #9544E7

split-complementary

#E74444 #44E795 #4495E7

monochromatic

#9D1414 #D31B1B #E74444 #EE7A7A #F5B0B0

Accessibility & contrast

On white

3.96

#E74444 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.31

#E74444 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E74444

5.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E74444	#FFFFFF	#000000	##000000
##E74444	1.00	3.96	5.31	5.31
#FFFFFF	3.96	1.00	21.00	21.00
#000000	5.31	21.00	1.00	1.00
##000000	5.31	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#736942

Deuteranopia (green-blind)

#9B8D3F

Tritanopia (blue-blind)

#FE0046

Achromatopsia (no color)

#808080

Design tokens & code

CSS

--color: #e74444;
/* rgb */ color: rgb(231, 68, 68);
/* oklch */ color: oklch(62.4% 0.200 25.1);

Tailwind

colors: {
  custom: {
    50: '#f78278',
    500: '#e74444',
    950: '#000000',
  },
}

SCSS

$custom: #e74444;
$custom-light: #f78278;
$custom-dark: #000000;

JSON

{
  "hex": "#e74444",
  "rgb": {
    "r": 231,
    "g": 68,
    "b": 68
  },
  "hsl": {
    "h": 0,
    "s": 77.251,
    "l": 58.627
  },
  "oklch": {
    "l": 0.62351,
    "c": 0.2,
    "h": 25.1
  },
  "luminance": 0.21541
}

Semantic roles & 50–950 ramp

primary

#E74444

secondary

#A3E4E4

accent

#F4F434

background

#FFF8F7

surface

#FFF0ED

border

#D7CBC8

text

#190B09

muted

#867C7B

Preview Lab

Preview with #E74444

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →