#E740BE#E740BE

#E740BE is a light, highly saturated pink. Relative luminance 0.244; OKLCH L 65.6% C 0.237 H 339.7°. Best body text is #000000 at 5.87:1 contrast (WCAG AA passes).

Color values

HEX	#E740BE
RGB	rgb(231, 64, 190)
HSL	hsl(315, 78%, 58%)
HSV	hsv(315, 72%, 91%)
CMYK	cmyk(0%, 72.3%, 17.7%, 9.4%)
CIE-LAB	lab(56.46, 74.69, -30.47)
CIE-LCH	lch(56.46, 80.67, 337.80°)
OKLab	oklab(65.61% 0.2224 -0.0823)
OKLCH	oklch(65.61% 0.237 339.7)
XYZ	xyz(44.0838, 24.3777, 51.0889)
Luminance	0.2437 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#E740BE #40E769

analogous

#BD40E7 #E740BE #E7406A

triadic

#E740BE #BEE740 #40BEE7

tetradic

#E740BE #E7BD40 #40E769 #406AE7

square

#E740BE #E7BD40 #40E769 #406AE7

split-complementary

#E740BE #6AE740 #40E7BD

monochromatic

#991378 #D01AA3 #E740BE #EE76D1 #F5ADE3

Accessibility & contrast

On white

3.57

#E740BE on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.87

#E740BE on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #E740BE

5.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##E740BE	#FFFFFF	#000000	##000000
##E740BE	1.00	3.57	5.87	5.87
#FFFFFF	3.57	1.00	21.00	21.00
#000000	5.87	21.00	1.00	1.00
##000000	5.87	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B77C1

Deuteranopia (green-blind)

#8191BA

Tritanopia (blue-blind)

#F4467A

Achromatopsia (no color)

#878787

Design tokens & code

CSS

--color: #e740be;
/* rgb */ color: rgb(231, 64, 190);
/* oklch */ color: oklch(65.6% 0.237 339.7);

Tailwind

colors: {
  custom: {
    50: '#f384d2',
    500: '#e740be',
    950: '#000000',
  },
}

SCSS

$custom: #e740be;
$custom-light: #f384d2;
$custom-dark: #000000;

JSON

{
  "hex": "#e740be",
  "rgb": {
    "r": 231,
    "g": 64,
    "b": 190
  },
  "hsl": {
    "h": 314.731,
    "s": 77.674,
    "l": 57.843
  },
  "oklch": {
    "l": 0.65609,
    "c": 0.23716,
    "h": 339.7
  },
  "luminance": 0.24373
}

Semantic roles & 50–950 ramp

primary

#E740BE

secondary

#A0E3B0

accent

#F46334

background

#FFF8FC

surface

#FFF0F9

border

#D7CBD2

text

#180C14

muted

#867D82

Preview Lab

Preview with #E740BE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →