#D44640#D44640
#D44640 is a mid, vivid red. Relative luminance 0.187; OKLCH L 59.4% C 0.179 H 26.5°. Best body text is #000000 at 4.75:1 contrast (WCAG AA passes).
Color values
| HEX | #D44640 |
|---|---|
| RGB | rgb(212, 70, 64) |
| HSL | hsl(2, 63%, 54%) |
| HSV | hsv(2, 70%, 83%) |
| CMYK | cmyk(0%, 67%, 69.8%, 16.9%) |
| CIE-LAB | lab(50.40, 55.26, 34.83) |
| CIE-LCH | lch(50.40, 65.33, 32.22°) |
| OKLab | oklab(59.36% 0.1605 0.0801) |
| OKLCH | oklch(59.36% 0.179 26.5) |
| XYZ | xyz(30.2702, 18.7519, 6.8751) |
| Luminance | 0.1875 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dark Coral
#CF524E
ΔE00 3.04
Pale Red
#D9544D
ΔE00 3.48
Faded Red
#D3494E
ΔE00 3.72
Reddish
#C44240
ΔE00 3.90
Dark Salmon
#C85A53
ΔE00 4.63
Pastel Red
#DB5856
ΔE00 5.21
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D44640 #40CED4
analogous
#D44084 #D44640 #D49040
triadic
#D44640 #40D446 #4640D4
tetradic
#D44640 #84D440 #40CED4 #9040D4
square
#D44640 #84D440 #40CED4 #9040D4
split-complementary
#D44640 #40D490 #4084D4
monochromatic
#7D201C #AF2D27 #D44640 #DF7672 #EAA7A4
Accessibility & contrast
On white
4.42
#D44640 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
4.75
#D44640 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D44640
4.75:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D44640 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D44640 | 1.00 | 4.42 | 4.75 | 4.75 |
| #FFFFFF | 4.42 | 1.00 | 21.00 | 21.00 |
| #000000 | 4.75 | 21.00 | 1.00 | 1.00 |
| ##000000 | 4.75 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#6D643E
Deuteranopia (green-blind)
#91833C
Tritanopia (blue-blind)
#E91E46
Achromatopsia (no color)
#787878
Design tokens & code
CSS
--color: #d44640; /* rgb */ color: rgb(212, 70, 64); /* oklch */ color: oklch(59.4% 0.179 26.5);
Tailwind
colors: {
custom: {
50: '#e98175',
500: '#d44640',
950: '#000000',
},
}SCSS
$custom: #d44640; $custom-light: #e98175; $custom-dark: #000000;
JSON
{
"hex": "#d44640",
"rgb": {
"r": 212,
"g": 70,
"b": 64
},
"hsl": {
"h": 2.432,
"s": 63.248,
"l": 54.118
},
"oklch": {
"l": 0.59361,
"c": 0.17939,
"h": 26.5
},
"luminance": 0.18748
}Semantic roles & 50–950 ramp
primary
#D44640
secondary
#98D5D7
accent
#E0E642
background
#FFF8F7
surface
#FFEFED
border
#D7CAC8
text
#180B08
muted
#867C7B