#D440A7#D440A7

#D440A7 is a mid, highly saturated pink. Relative luminance 0.205; OKLCH L 61.7% C 0.211 H 342.5°. Best body text is #000000 at 5.09:1 contrast (WCAG AA passes).

Color values

HEX	#D440A7
RGB	rgb(212, 64, 167)
HSL	hsl(318, 63%, 54%)
HSV	hsv(318, 70%, 83%)
CMYK	cmyk(0%, 69.8%, 21.2%, 16.9%)
CIE-LAB	lab(52.35, 67.02, -23.71)
CIE-LCH	lch(52.35, 71.09, 340.52°)
OKLab	oklab(61.71% 0.2012 -0.0635)
OKLCH	oklch(61.71% 0.211 342.5)
XYZ	xyz(35.9610, 20.4574, 38.6065)
Luminance	0.2045 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D440A7 #40D46D

analogous

#B740D4 #D440A7 #D4405D

triadic

#D440A7 #A7D440 #40A7D4

tetradic

#D440A7 #D4B740 #40D46D #405DD4

square

#D440A7 #D4B740 #40D46D #405DD4

split-complementary

#D440A7 #5DD440 #40D4B7

monochromatic

#7D1C60 #AF2786 #D440A7 #DF72BE #EAA4D5

Accessibility & contrast

On white

4.13

#D440A7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

5.09

#D440A7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D440A7

5.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D440A7	#FFFFFF	#000000	##000000
##D440A7	1.00	4.13	5.09	5.09
#FFFFFF	4.13	1.00	21.00	21.00
#000000	5.09	21.00	1.00	1.00
##000000	5.09	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D6DAA

Deuteranopia (green-blind)

#7B86A4

Tritanopia (blue-blind)

#E1416E

Achromatopsia (no color)

#7D7D7D

Design tokens & code

CSS

--color: #d440a7;
/* rgb */ color: rgb(212, 64, 167);
/* oklch */ color: oklch(61.7% 0.211 342.5);

Tailwind

colors: {
  custom: {
    50: '#e581c1',
    500: '#d440a7',
    950: '#000000',
  },
}

SCSS

$custom: #d440a7;
$custom-light: #e581c1;
$custom-dark: #000000;

JSON

{
  "hex": "#d440a7",
  "rgb": {
    "r": 212,
    "g": 64,
    "b": 167
  },
  "hsl": {
    "h": 318.243,
    "s": 63.248,
    "l": 54.118
  },
  "oklch": {
    "l": 0.6171,
    "c": 0.21095,
    "h": 342.5
  },
  "luminance": 0.20454
}

Semantic roles & 50–950 ramp

primary

#D440A7

secondary

#98D7AC

accent

#E67442

background

#FEF8FB

surface

#FDEFF7

border

#D5CAD0

text

#160B12

muted

#847C81

Preview Lab

Preview with #D440A7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →