#B740D4#B740D4

#B740D4 is a mid, highly saturated purple. Relative luminance 0.185; OKLCH L 59.9% C 0.229 H 319.0°. Best body text is #000000 at 4.70:1 contrast (WCAG AA passes).

Color values

HEX	#B740D4
RGB	rgb(183, 64, 212)
HSL	hsl(288, 63%, 54%)
HSV	hsv(288, 70%, 83%)
CMYK	cmyk(13.7%, 69.8%, 0%, 16.9%)
CIE-LAB	lab(50.08, 67.44, -53.68)
CIE-LCH	lch(50.08, 86.19, 321.48°)
OKLab	oklab(59.92% 0.1733 -0.1505)
OKLCH	oklch(59.92% 0.229 319)
XYZ	xyz(33.2439, 18.4891, 64.0922)
Luminance	0.1849 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B740D4 #5DD440

analogous

#6D40D4 #B740D4 #D440A7

triadic

#B740D4 #D4B740 #40D4B7

tetradic

#B740D4 #D46D40 #5DD440 #40A7D4

square

#B740D4 #D46D40 #5DD440 #40A7D4

split-complementary

#B740D4 #A7D440 #40D46D

monochromatic

#6A1C7D #9527AF #B740D4 #CA72DF #DDA4EA

Accessibility & contrast

On white

4.47

#B740D4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.70

#B740D4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #B740D4

4.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B740D4	#FFFFFF	#000000	##000000
##B740D4	1.00	4.47	4.70	4.70
#FFFFFF	4.47	1.00	21.00	21.00
#000000	4.70	21.00	1.00	1.00
##000000	4.70	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#006FD8

Deuteranopia (green-blind)

#4A7BD1

Tritanopia (blue-blind)

#B75C86

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #b740d4;
/* rgb */ color: rgb(183, 64, 212);
/* oklch */ color: oklch(59.9% 0.229 319.0);

Tailwind

colors: {
  custom: {
    50: '#d17fe2',
    500: '#b740d4',
    950: '#000000',
  },
}

SCSS

$custom: #b740d4;
$custom-light: #d17fe2;
$custom-dark: #000000;

JSON

{
  "hex": "#b740d4",
  "rgb": {
    "r": 183,
    "g": 64,
    "b": 212
  },
  "hsl": {
    "h": 288.243,
    "s": 63.248,
    "l": 54.118
  },
  "oklch": {
    "l": 0.59923,
    "c": 0.22949,
    "h": 319
  },
  "luminance": 0.18488
}

Semantic roles & 50–950 ramp

primary

#B740D4

secondary

#A5D798

accent

#E64262

background

#FDF8FD

surface

#FAEFFB

border

#D3CAD4

text

#140B15

muted

#837C83

Preview Lab

Preview with #B740D4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →