#D44074#D44074
#D44074 is a mid, vivid pink. Relative luminance 0.189; OKLCH L 59.9% C 0.188 H 3.4°. Best body text is #000000 at 4.79:1 contrast (WCAG AA passes).
Color values
| HEX | #D44074 |
|---|---|
| RGB | rgb(212, 64, 116) |
| HSL | hsl(339, 63%, 54%) |
| HSV | hsv(339, 70%, 83%) |
| CMYK | cmyk(0%, 69.8%, 45.3%, 16.9%) |
| CIE-LAB | lab(50.60, 61.26, 4.10) |
| CIE-LCH | lch(50.60, 61.39, 3.83°) |
| OKLab | oklab(59.86% 0.1874 0.0112) |
| OKLCH | oklch(59.86% 0.188 3.4) |
| XYZ | xyz(32.1397, 18.9289, 18.4808) |
| Luminance | 0.1893 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Darkish Pink
#DA467D
ΔE00 2.32
Dark Pink
#CB416B
ΔE00 2.46
Deep Rose
#C74767
ΔE00 3.98
Cherry
#DE3163
ΔE00 4.66
Cerise
#DE0C62
ΔE00 5.08
Dark Hot Pink
#D90166
ΔE00 5.20
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D44074 #40D4A0
analogous
#D440BE #D44074 #D45640
triadic
#D44074 #74D440 #4074D4
tetradic
#D44074 #BED440 #40D4A0 #5640D4
square
#D44074 #BED440 #40D4A0 #5640D4
split-complementary
#D44074 #40D456 #40BED4
monochromatic
#7D1C3E #AF2757 #D44074 #DF7298 #EAA4BD
Accessibility & contrast
On white
4.39
#D44074 on #FFFFFF
AA ✗AA large ✓AAA ✗
On black
4.79
#D44074 on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D44074
4.79:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D44074 | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D44074 | 1.00 | 4.39 | 4.79 | 4.79 |
| #FFFFFF | 4.39 | 1.00 | 21.00 | 21.00 |
| #000000 | 4.79 | 21.00 | 1.00 | 1.00 |
| ##000000 | 4.79 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#616675
Deuteranopia (green-blind)
#888371
Tritanopia (blue-blind)
#E62955
Achromatopsia (no color)
#787878
Design tokens & code
CSS
--color: #d44074; /* rgb */ color: rgb(212, 64, 116); /* oklch */ color: oklch(59.9% 0.188 3.4);
Tailwind
colors: {
custom: {
50: '#e77f9b',
500: '#d44074',
950: '#000000',
},
}SCSS
$custom: #d44074; $custom-light: #e77f9b; $custom-dark: #000000;
JSON
{
"hex": "#d44074",
"rgb": {
"r": 212,
"g": 64,
"b": 116
},
"hsl": {
"h": 338.919,
"s": 63.248,
"l": 54.118
},
"oklch": {
"l": 0.59856,
"c": 0.18771,
"h": 3.4
},
"luminance": 0.18925
}Semantic roles & 50–950 ramp
primary
#D44074
secondary
#98D7C1
accent
#E6AC42
background
#FEF8F9
surface
#FDEFF2
border
#D5CACC
text
#170B0E
muted
#857C7E