#D4404A#D4404A
#D4404A is a mid, vivid red. Relative luminance 0.182; OKLCH L 58.9% C 0.184 H 21.3°. Best body text is #000000 at 4.63:1 contrast (WCAG AA passes).
Color values
| HEX | #D4404A |
|---|---|
| RGB | rgb(212, 64, 74) |
| HSL | hsl(356, 63%, 54%) |
| HSV | hsv(356, 70%, 83%) |
| CMYK | cmyk(0%, 69.8%, 65.1%, 16.9%) |
| CIE-LAB | lab(49.69, 58.12, 28.15) |
| CIE-LCH | lch(49.69, 64.58, 25.84°) |
| OKLab | oklab(58.88% 0.1716 0.0667) |
| OKLCH | oklch(58.88% 0.184 21.3) |
| XYZ | xyz(30.2240, 18.1626, 8.3915) |
| Luminance | 0.1816 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Faded Red
#D3494E
ΔE00 1.59
Dark Coral
#CF524E
ΔE00 3.72
Reddish
#C44240
ΔE00 4.00
Crimson
#DC143C
ΔE00 4.23
Pinkish Red
#F10C45
ΔE00 4.96
Dusty Red
#B9484E
ΔE00 5.27
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D4404A #40D4CA
analogous
#D44094 #D4404A #D48040
triadic
#D4404A #4AD440 #404AD4
tetradic
#D4404A #94D440 #40D4CA #8040D4
square
#D4404A #94D440 #40D4CA #8040D4
split-complementary
#D4404A #40D480 #4094D4
monochromatic
#7D1C23 #AF2731 #D4404A #DF7279 #EAA4A9
Accessibility & contrast
On white
4.53
#D4404A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.63
#D4404A on #000000
AA ✓AA large ✓AAA ✗
Best text color
#000000 on #D4404A
4.63:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D4404A | #FFFFFF | #000000 | ##000000 |
|---|---|---|---|---|
| ##D4404A | 1.00 | 4.53 | 4.63 | 4.63 |
| #FFFFFF | 4.53 | 1.00 | 21.00 | 21.00 |
| #000000 | 4.63 | 21.00 | 1.00 | 1.00 |
| ##000000 | 4.63 | 21.00 | 1.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#696249
Deuteranopia (green-blind)
#8E8246
Tritanopia (blue-blind)
#E81245
Achromatopsia (no color)
#767676
Design tokens & code
CSS
--color: #d4404a; /* rgb */ color: rgb(212, 64, 74); /* oklch */ color: oklch(58.9% 0.184 21.3);
Tailwind
colors: {
custom: {
50: '#e97e7c',
500: '#d4404a',
950: '#000000',
},
}SCSS
$custom: #d4404a; $custom-light: #e97e7c; $custom-dark: #000000;
JSON
{
"hex": "#d4404a",
"rgb": {
"r": 212,
"g": 64,
"b": 74
},
"hsl": {
"h": 355.946,
"s": 63.248,
"l": 54.118
},
"oklch": {
"l": 0.58883,
"c": 0.18408,
"h": 21.3
},
"luminance": 0.18158
}Semantic roles & 50–950 ramp
primary
#D4404A
secondary
#98D7D3
accent
#E6DB42
background
#FFF8F7
surface
#FFEFEE
border
#D7CAC9
text
#180B09
muted
#867C7B