#D44048#D44048

#D44048 is a mid, vivid red. Relative luminance 0.181; OKLCH L 58.8% C 0.184 H 22.0°. Best body text is #000000 at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#D44048
RGB	rgb(212, 64, 72)
HSL	hsl(357, 63%, 54%)
HSV	hsv(357, 70%, 83%)
CMYK	cmyk(0%, 69.8%, 66%, 16.9%)
CIE-LAB	lab(49.66, 58.01, 29.29)
CIE-LCH	lch(49.66, 64.98, 26.79°)
OKLab	oklab(58.85% 0.1708 0.0691)
OKLCH	oklch(58.85% 0.184 22)
XYZ	xyz(30.1577, 18.1361, 8.0423)
Luminance	0.1813 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D44048 #40D4CC

analogous

#D44092 #D44048 #D48240

triadic

#D44048 #48D440 #4048D4

tetradic

#D44048 #92D440 #40D4CC #8240D4

square

#D44048 #92D440 #40D4CC #8240D4

split-complementary

#D44048 #40D482 #4092D4

monochromatic

#7D1C21 #AF272F #D44048 #DF7278 #EAA4A8

Accessibility & contrast

On white

4.54

#D44048 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.63

#D44048 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D44048

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D44048	#FFFFFF	#000000	##000000
##D44048	1.00	4.54	4.63	4.63
#FFFFFF	4.54	1.00	21.00	21.00
#000000	4.63	21.00	1.00	1.00
##000000	4.63	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#696247

Deuteranopia (green-blind)

#8E8244

Tritanopia (blue-blind)

#E91144

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #d44048;
/* rgb */ color: rgb(212, 64, 72);
/* oklch */ color: oklch(58.8% 0.184 22.0);

Tailwind

colors: {
  custom: {
    50: '#e97e7b',
    500: '#d44048',
    950: '#000000',
  },
}

SCSS

$custom: #d44048;
$custom-light: #e97e7b;
$custom-dark: #000000;

JSON

{
  "hex": "#d44048",
  "rgb": {
    "r": 212,
    "g": 64,
    "b": 72
  },
  "hsl": {
    "h": 356.757,
    "s": 63.248,
    "l": 54.118
  },
  "oklch": {
    "l": 0.58849,
    "c": 0.18423,
    "h": 22
  },
  "luminance": 0.18132
}

Semantic roles & 50–950 ramp

primary

#D44048

secondary

#98D7D4

accent

#E6DD42

background

#FFF8F7

surface

#FFEFED

border

#D7CAC8

text

#180B09

muted

#867C7B

Preview Lab

Preview with #D44048

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →