#D43E35#D43E35

#D43E35 is a mid, vivid red. Relative luminance 0.177; OKLCH L 58.4% C 0.188 H 27.9°. Best body text is #FFFFFF at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#D43E35
RGB	rgb(212, 62, 53)
HSL	hsl(3, 65%, 52%)
HSV	hsv(3, 75%, 83%)
CMYK	cmyk(0%, 70.8%, 75%, 16.9%)
CIE-LAB	lab(49.13, 57.85, 39.60)
CIE-LCH	lch(49.13, 70.11, 34.39°)
OKLab	oklab(58.37% 0.1664 0.0882)
OKLCH	oklch(58.37% 0.188 27.9)
XYZ	xyz(29.5200, 17.7038, 5.2303)
Luminance	0.1770 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D43E35 #35CBD4

analogous

#D4357C #D43E35 #D48D35

triadic

#D43E35 #35D43E #3E35D4

tetradic

#D43E35 #7CD435 #35CBD4 #8D35D4

square

#D43E35 #7CD435 #35CBD4 #8D35D4

split-complementary

#D43E35 #35D48D #357CD4

monochromatic

#761E19 #A82B24 #D43E35 #DF6E67 #E99E9A

Accessibility & contrast

On white

4.63

#D43E35 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.54

#D43E35 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #D43E35

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D43E35	#FFFFFF	#000000	##FFFFFF
##D43E35	1.00	4.63	4.54	4.63
#FFFFFF	4.63	1.00	21.00	1.00
#000000	4.54	21.00	1.00	21.00
##FFFFFF	4.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#6A6033

Deuteranopia (green-blind)

#8F812F

Tritanopia (blue-blind)

#E9003D

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #d43e35;
/* rgb */ color: rgb(212, 62, 53);
/* oklch */ color: oklch(58.4% 0.188 27.9);

Tailwind

colors: {
  custom: {
    50: '#ea7d6d',
    500: '#d43e35',
    950: '#000000',
  },
}

SCSS

$custom: #d43e35;
$custom-light: #ea7d6d;
$custom-dark: #000000;

JSON

{
  "hex": "#d43e35",
  "rgb": {
    "r": 212,
    "g": 62,
    "b": 53
  },
  "hsl": {
    "h": 3.396,
    "s": 64.898,
    "l": 51.961
  },
  "oklch": {
    "l": 0.58374,
    "c": 0.18835,
    "h": 27.9
  },
  "luminance": 0.17699
}

Semantic roles & 50–950 ramp

primary

#D43E35

secondary

#90D1D5

accent

#DEE840

background

#FFF8F6

surface

#FFEFEB

border

#D7CAC6

text

#180A07

muted

#867C7A

Preview Lab

Preview with #D43E35

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →