#BD3930#BD3930

#BD3930 is a mid, vivid red. Relative luminance 0.140; OKLCH L 53.9% C 0.170 H 28.1°. Best body text is #FFFFFF at 5.54:1 contrast (WCAG AA passes).

Color values

HEX	#BD3930
RGB	rgb(189, 57, 48)
HSL	hsl(4, 59%, 46%)
HSV	hsv(4, 75%, 74%)
CMYK	cmyk(0%, 69.8%, 74.6%, 25.9%)
CIE-LAB	lab(44.18, 52.12, 35.75)
CIE-LCH	lch(44.18, 63.21, 34.45°)
OKLab	oklab(53.88% 0.1501 0.0801)
OKLCH	oklch(53.88% 0.17 28.1)
XYZ	xyz(22.9855, 13.9619, 4.2803)
Luminance	0.1396 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3930 #30B4BD

analogous

#BD306E #BD3930 #BD8030

triadic

#BD3930 #30BD39 #3930BD

tetradic

#BD3930 #6EBD30 #30B4BD #8030BD

square

#BD3930 #6EBD30 #30B4BD #8030BD

split-complementary

#BD3930 #30BD80 #306EBD

monochromatic

#5B1C17 #8C2A24 #BD3930 #D45E56 #E08D87

Accessibility & contrast

On white

5.54

#BD3930 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.79

#BD3930 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3930

5.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3930	#FFFFFF	#000000	##FFFFFF
##BD3930	1.00	5.54	3.79	5.54
#FFFFFF	5.54	1.00	21.00	1.00
#000000	3.79	21.00	1.00	21.00
##FFFFFF	5.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F562E

Deuteranopia (green-blind)

#80732B

Tritanopia (blue-blind)

#D00838

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bd3930;
/* rgb */ color: rgb(189, 57, 48);
/* oklch */ color: oklch(53.9% 0.170 28.1);

Tailwind

colors: {
  custom: {
    50: '#d97869',
    500: '#bd3930',
    950: '#000000',
  },
}

SCSS

$custom: #bd3930;
$custom-light: #d97869;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3930",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 48
  },
  "hsl": {
    "h": 3.83,
    "s": 59.494,
    "l": 46.471
  },
  "oklch": {
    "l": 0.53879,
    "c": 0.17011,
    "h": 28.1
  },
  "luminance": 0.13958
}

Semantic roles & 50–950 ramp

primary

#BD3930

secondary

#7FC5CA

accent

#D9E345

background

#FEF7F6

surface

#FDEEEB

border

#D5C9C6

text

#160906

muted

#847B7A

Preview Lab

Preview with #BD3930

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →