#D43B74#D43B74

#D43B74 is a mid, vivid pink. Relative luminance 0.184; OKLCH L 59.4% C 0.193 H 2.6°. Best body text is #000000 at 4.68:1 contrast (WCAG AA passes).

Color values

HEX	#D43B74
RGB	rgb(212, 59, 116)
HSL	hsl(338, 64%, 53%)
HSV	hsv(338, 72%, 83%)
CMYK	cmyk(0%, 72.2%, 45.3%, 16.9%)
CIE-LAB	lab(49.97, 63.03, 3.18)
CIE-LCH	lch(49.97, 63.11, 2.89°)
OKLab	oklab(59.39% 0.1931 0.0089)
OKLCH	oklch(59.39% 0.193 2.6)
XYZ	xyz(31.8702, 18.3901, 18.3910)
Luminance	0.1839 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D43B74 #3BD49B

analogous

#D43BC1 #D43B74 #D44E3B

triadic

#D43B74 #74D43B #3B74D4

tetradic

#D43B74 #C1D43B #3BD49B #4E3BD4

square

#D43B74 #C1D43B #3BD49B #4E3BD4

split-complementary

#D43B74 #3BD44E #3BC1D4

monochromatic

#7A1B3E #AC2658 #D43B74 #DF6D98 #EA9FBB

Accessibility & contrast

On white

4.49

#D43B74 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.68

#D43B74 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D43B74

4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D43B74	#FFFFFF	#000000	##000000
##D43B74	1.00	4.49	4.68	4.68
#FFFFFF	4.49	1.00	21.00	21.00
#000000	4.68	21.00	1.00	1.00
##000000	4.68	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D6475

Deuteranopia (green-blind)

#868270

Tritanopia (blue-blind)

#E62153

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #d43b74;
/* rgb */ color: rgb(212, 59, 116);
/* oklch */ color: oklch(59.4% 0.193 2.6);

Tailwind

colors: {
  custom: {
    50: '#e77d9b',
    500: '#d43b74',
    950: '#000000',
  },
}

SCSS

$custom: #d43b74;
$custom-light: #e77d9b;
$custom-dark: #000000;

JSON

{
  "hex": "#d43b74",
  "rgb": {
    "r": 212,
    "g": 59,
    "b": 116
  },
  "hsl": {
    "h": 337.647,
    "s": 64.017,
    "l": 53.137
  },
  "oklch": {
    "l": 0.59385,
    "c": 0.19325,
    "h": 2.6
  },
  "luminance": 0.18386
}

Semantic roles & 50–950 ramp

primary

#D43B74

secondary

#94D6BE

accent

#E7A941

background

#FEF8F9

surface

#FDEFF2

border

#D5CACC

text

#170B0E

muted

#857C7E

Preview Lab

Preview with #D43B74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →