#D43A74#D43A74

#D43A74 is a mid, vivid pink. Relative luminance 0.183; OKLCH L 59.3% C 0.194 H 2.5°. Best body text is #000000 at 4.66:1 contrast (WCAG AA passes).

Color values

HEX	#D43A74
RGB	rgb(212, 58, 116)
HSL	hsl(337, 64%, 53%)
HSV	hsv(337, 73%, 83%)
CMYK	cmyk(0%, 72.6%, 45.3%, 16.9%)
CIE-LAB	lab(49.84, 63.37, 3.00)
CIE-LCH	lch(49.84, 63.44, 2.71°)
OKLab	oklab(59.29% 0.1941 0.0084)
OKLCH	oklch(59.29% 0.194 2.5)
XYZ	xyz(31.8193, 18.2883, 18.3740)
Luminance	0.1828 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D43A74 #3AD49A

analogous

#D43AC1 #D43A74 #D44D3A

triadic

#D43A74 #74D43A #3A74D4

tetradic

#D43A74 #C1D43A #3AD49A #4D3AD4

square

#D43A74 #C1D43A #3AD49A #4D3AD4

split-complementary

#D43A74 #3AD44D #3AC1D4

monochromatic

#791A3E #AB2558 #D43A74 #DF6C97 #EA9EBB

Accessibility & contrast

On white

4.51

#D43A74 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.66

#D43A74 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #D43A74

4.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D43A74	#FFFFFF	#000000	##000000
##D43A74	1.00	4.51	4.66	4.66
#FFFFFF	4.51	1.00	21.00	21.00
#000000	4.66	21.00	1.00	1.00
##000000	4.66	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D6375

Deuteranopia (green-blind)

#868170

Tritanopia (blue-blind)

#E61F53

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #d43a74;
/* rgb */ color: rgb(212, 58, 116);
/* oklch */ color: oklch(59.3% 0.194 2.5);

Tailwind

colors: {
  custom: {
    50: '#e77d9b',
    500: '#d43a74',
    950: '#000000',
  },
}

SCSS

$custom: #d43a74;
$custom-light: #e77d9b;
$custom-dark: #000000;

JSON

{
  "hex": "#d43a74",
  "rgb": {
    "r": 212,
    "g": 58,
    "b": 116
  },
  "hsl": {
    "h": 337.403,
    "s": 64.167,
    "l": 52.941
  },
  "oklch": {
    "l": 0.59295,
    "c": 0.19432,
    "h": 2.5
  },
  "luminance": 0.18284
}

Semantic roles & 50–950 ramp

primary

#D43A74

secondary

#94D6BD

accent

#E7A841

background

#FEF8F9

surface

#FDEFF2

border

#D5CACC

text

#170B0E

muted

#857C7E

Preview Lab

Preview with #D43A74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →