#BD3668#BD3668

#BD3668 is a mid, vivid pink. Relative luminance 0.145; OKLCH L 54.8% C 0.175 H 2.4°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).

Color values

HEX#BD3668
RGBrgb(189, 54, 104)
HSLhsl(338, 56%, 48%)
HSVhsv(338, 71%, 74%)
CMYKcmyk(0%, 71.4%, 45%, 25.9%)
CIE-LABlab(44.89, 57.09, 2.66)
CIE-LCHlch(44.89, 57.15, 2.66°)
OKLaboklab(54.77% 0.1748 0.0075)
OKLCHoklch(54.77% 0.175 2.4)
XYZxyz(24.8060, 14.4598, 14.5788)
Luminance0.1446 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD3668 #36BD8B
analogous
#BD36AB #BD3668 #BD4836
triadic
#BD3668 #68BD36 #3668BD
tetradic
#BD3668 #ABBD36 #36BD8B #4836BD
square
#BD3668 #ABBD36 #36BD8B #4836BD
split-complementary
#BD3668 #36BD48 #36ABBD
monochromatic
#5E1B34 #8D284E #BD3668 #D15F89 #DF8FAC

Accessibility & contrast

On white

5.40
#BD3668 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.89
#BD3668 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3668
5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD3668#FFFFFF#000000##FFFFFF
##BD36681.005.403.895.40
#FFFFFF5.401.0021.001.00
#0000003.8921.001.0021.00
##FFFFFF5.401.0021.001.00

Color blindness preview

Protanopia (red-blind)
#545969
Deuteranopia (green-blind)
#787465
Tritanopia (blue-blind)
#CD214B
Achromatopsia (no color)
#6A6A6A

Design tokens & code

CSS
--color: #bd3668;
/* rgb */ color: rgb(189, 54, 104);
/* oklch */ color: oklch(54.8% 0.175 2.4);
Tailwind
colors: {
  custom: {
    50: '#d67792',
    500: '#bd3668',
    950: '#000000',
  },
}
SCSS
$custom: #bd3668;
$custom-light: #d67792;
$custom-dark: #000000;
JSON
{
  "hex": "#bd3668",
  "rgb": {
    "r": 189,
    "g": 54,
    "b": 104
  },
  "hsl": {
    "h": 337.778,
    "s": 55.556,
    "l": 47.647
  },
  "oklch": {
    "l": 0.54766,
    "c": 0.17498,
    "h": 2.4
  },
  "luminance": 0.14457
}

Semantic roles & 50–950 ramp

primary
#BD3668
secondary
#85C9B0
accent
#DFA749
background
#FDF7F9
surface
#FBEEF1
border
#D4C9CB
text
#150A0D
muted
#837C7E

Preview Lab

Preview with #BD3668

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD3668 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva