#D4394A#D4394A

#D4394A is a mid, vivid red. Relative luminance 0.174; OKLCH L 58.2% C 0.191 H 19.7°. Best body text is #FFFFFF at 4.68:1 contrast (WCAG AA passes).

Color values

HEX	#D4394A
RGB	rgb(212, 57, 74)
HSL	hsl(353, 64%, 53%)
HSV	hsv(353, 73%, 83%)
CMYK	cmyk(0%, 73.1%, 65.1%, 16.9%)
CIE-LAB	lab(48.79, 60.62, 27.01)
CIE-LCH	lch(48.79, 66.37, 24.02°)
OKLab	oklab(58.21% 0.1795 0.0642)
OKLCH	oklch(58.21% 0.191 19.7)
XYZ	xyz(29.8537, 17.4221, 8.2681)
Luminance	0.1742 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D4394A #39D4C3

analogous

#D43998 #D4394A #D47539

triadic

#D4394A #4AD439 #394AD4

tetradic

#D4394A #98D439 #39D4C3 #7539D4

square

#D4394A #98D439 #39D4C3 #7539D4

split-complementary

#D4394A #39D475 #3998D4

monochromatic

#781A24 #AB2534 #D4394A #DF6B78 #EA9EA6

Accessibility & contrast

On white

4.68

#D4394A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.48

#D4394A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #D4394A

4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D4394A	#FFFFFF	#000000	##FFFFFF
##D4394A	1.00	4.68	4.48	4.68
#FFFFFF	4.68	1.00	21.00	1.00
#000000	4.48	21.00	1.00	21.00
##FFFFFF	4.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#655F49

Deuteranopia (green-blind)

#8C8045

Tritanopia (blue-blind)

#E90041

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #d4394a;
/* rgb */ color: rgb(212, 57, 74);
/* oklch */ color: oklch(58.2% 0.191 19.7);

Tailwind

colors: {
  custom: {
    50: '#e97b7c',
    500: '#d4394a',
    950: '#000000',
  },
}

SCSS

$custom: #d4394a;
$custom-light: #e97b7c;
$custom-dark: #000000;

JSON

{
  "hex": "#d4394a",
  "rgb": {
    "r": 212,
    "g": 57,
    "b": 74
  },
  "hsl": {
    "h": 353.419,
    "s": 64.315,
    "l": 52.745
  },
  "oklch": {
    "l": 0.58209,
    "c": 0.19066,
    "h": 19.7
  },
  "luminance": 0.17418
}

Semantic roles & 50–950 ramp

primary

#D4394A

secondary

#93D6CF

accent

#E7D540

background

#FFF7F7

surface

#FFEEEE

border

#D7C9C9

text

#180A09

muted

#867C7B

Preview Lab

Preview with #D4394A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →