#D43949#D43949

#D43949 is a mid, vivid red. Relative luminance 0.174; OKLCH L 58.2% C 0.191 H 20.0°. Best body text is #FFFFFF at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#D43949
RGB	rgb(212, 57, 73)
HSL	hsl(354, 64%, 53%)
HSV	hsv(354, 73%, 83%)
CMYK	cmyk(0%, 73.1%, 65.6%, 16.9%)
CIE-LAB	lab(48.77, 60.57, 27.59)
CIE-LCH	lch(48.77, 66.55, 24.49°)
OKLab	oklab(58.19% 0.1792 0.0653)
OKLCH	oklch(58.19% 0.191 20)
XYZ	xyz(29.8203, 17.4088, 8.0921)
Luminance	0.1740 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D43949 #39D4C4

analogous

#D43997 #D43949 #D47639

triadic

#D43949 #49D439 #3949D4

tetradic

#D43949 #97D439 #39D4C4 #7639D4

square

#D43949 #97D439 #39D4C4 #7639D4

split-complementary

#D43949 #39D476 #3997D4

monochromatic

#781A24 #AB2533 #D43949 #DF6B77 #EA9EA5

Accessibility & contrast

On white

4.69

#D43949 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.48

#D43949 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #D43949

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D43949	#FFFFFF	#000000	##FFFFFF
##D43949	1.00	4.69	4.48	4.69
#FFFFFF	4.69	1.00	21.00	1.00
#000000	4.48	21.00	1.00	21.00
##FFFFFF	4.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#655F48

Deuteranopia (green-blind)

#8C8044

Tritanopia (blue-blind)

#E90040

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #d43949;
/* rgb */ color: rgb(212, 57, 73);
/* oklch */ color: oklch(58.2% 0.191 20.0);

Tailwind

colors: {
  custom: {
    50: '#e97b7b',
    500: '#d43949',
    950: '#000000',
  },
}

SCSS

$custom: #d43949;
$custom-light: #e97b7b;
$custom-dark: #000000;

JSON

{
  "hex": "#d43949",
  "rgb": {
    "r": 212,
    "g": 57,
    "b": 73
  },
  "hsl": {
    "h": 353.806,
    "s": 64.315,
    "l": 52.745
  },
  "oklch": {
    "l": 0.58191,
    "c": 0.1907,
    "h": 20
  },
  "luminance": 0.17404
}

Semantic roles & 50–950 ramp

primary

#D43949

secondary

#93D6CF

accent

#E7D640

background

#FFF7F7

surface

#FFEEEE

border

#D7C9C9

text

#180A09

muted

#867C7B

Preview Lab

Preview with #D43949

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →