#D43948#D43948

#D43948 is a mid, vivid red. Relative luminance 0.174; OKLCH L 58.2% C 0.191 H 20.4°. Best body text is #FFFFFF at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#D43948
RGB	rgb(212, 57, 72)
HSL	hsl(354, 64%, 53%)
HSV	hsv(354, 73%, 83%)
CMYK	cmyk(0%, 73.1%, 66%, 16.9%)
CIE-LAB	lab(48.75, 60.51, 28.16)
CIE-LCH	lch(48.75, 66.74, 24.96°)
OKLab	oklab(58.17% 0.1788 0.0665)
OKLCH	oklch(58.17% 0.191 20.4)
XYZ	xyz(29.7874, 17.3956, 7.9189)
Luminance	0.1739 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D43948 #39D4C5

analogous

#D43995 #D43948 #D47839

triadic

#D43948 #48D439 #3948D4

tetradic

#D43948 #95D439 #39D4C5 #7839D4

square

#D43948 #95D439 #39D4C5 #7839D4

split-complementary

#D43948 #39D478 #3995D4

monochromatic

#781A23 #AB2532 #D43948 #DF6B76 #EA9EA5

Accessibility & contrast

On white

4.69

#D43948 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.48

#D43948 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #D43948

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D43948	#FFFFFF	#000000	##FFFFFF
##D43948	1.00	4.69	4.48	4.69
#FFFFFF	4.69	1.00	21.00	1.00
#000000	4.48	21.00	1.00	21.00
##FFFFFF	4.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#655F47

Deuteranopia (green-blind)

#8C8043

Tritanopia (blue-blind)

#E90040

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #d43948;
/* rgb */ color: rgb(212, 57, 72);
/* oklch */ color: oklch(58.2% 0.191 20.4);

Tailwind

colors: {
  custom: {
    50: '#e97b7b',
    500: '#d43948',
    950: '#000000',
  },
}

SCSS

$custom: #d43948;
$custom-light: #e97b7b;
$custom-dark: #000000;

JSON

{
  "hex": "#d43948",
  "rgb": {
    "r": 212,
    "g": 57,
    "b": 72
  },
  "hsl": {
    "h": 354.194,
    "s": 64.315,
    "l": 52.745
  },
  "oklch": {
    "l": 0.58174,
    "c": 0.19075,
    "h": 20.4
  },
  "luminance": 0.17391
}

Semantic roles & 50–950 ramp

primary

#D43948

secondary

#93D6CF

accent

#E7D740

background

#FFF7F7

surface

#FFEEED

border

#D7C9C8

text

#180A09

muted

#867C7B

Preview Lab

Preview with #D43948

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →