#D43849#D43849
#D43849 is a mid, vivid red. Relative luminance 0.173; OKLCH L 58.1% C 0.192 H 19.8°. Best body text is #FFFFFF at 4.71:1 contrast (WCAG AA passes).
Color values
| HEX | #D43849 |
|---|---|
| RGB | rgb(212, 56, 73) |
| HSL | hsl(353, 64%, 53%) |
| HSV | hsv(353, 74%, 83%) |
| CMYK | cmyk(0%, 73.6%, 65.6%, 16.9%) |
| CIE-LAB | lab(48.65, 60.90, 27.43) |
| CIE-LCH | lch(48.65, 66.80, 24.25°) |
| OKLab | oklab(58.1% 0.1802 0.065) |
| OKLCH | oklch(58.1% 0.192 19.8) |
| XYZ | xyz(29.7714, 17.3109, 8.0757) |
| Luminance | 0.1731 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Faded Red
#D3494E
ΔE00 3.05
Crimson
#DC143C
ΔE00 3.24
Reddish
#C44240
ΔE00 4.42
Pinkish Red
#F10C45
ΔE00 4.73
Dusty Red
#B9484E
ΔE00 5.04
Dark Coral
#CF524E
ΔE00 5.21
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#D43849 #38D4C3
analogous
#D43897 #D43849 #D47538
triadic
#D43849 #49D438 #3849D4
tetradic
#D43849 #97D438 #38D4C3 #7538D4
square
#D43849 #97D438 #38D4C3 #7538D4
split-complementary
#D43849 #38D475 #3897D4
monochromatic
#781A24 #AA2533 #D43849 #DF6A77 #EA9DA5
Accessibility & contrast
On white
4.71
#D43849 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.46
#D43849 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #D43849
4.71:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##D43849 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##D43849 | 1.00 | 4.71 | 4.46 | 4.71 |
| #FFFFFF | 4.71 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.46 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.71 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#645E48
Deuteranopia (green-blind)
#8C8044
Tritanopia (blue-blind)
#E90040
Achromatopsia (no color)
#747474
Design tokens & code
CSS
--color: #d43849; /* rgb */ color: rgb(212, 56, 73); /* oklch */ color: oklch(58.1% 0.192 19.8);
Tailwind
colors: {
custom: {
50: '#e97b7b',
500: '#d43849',
950: '#000000',
},
}SCSS
$custom: #d43849; $custom-light: #e97b7b; $custom-dark: #000000;
JSON
{
"hex": "#d43849",
"rgb": {
"r": 212,
"g": 56,
"b": 73
},
"hsl": {
"h": 353.462,
"s": 64.463,
"l": 52.549
},
"oklch": {
"l": 0.58101,
"c": 0.1916,
"h": 19.8
},
"luminance": 0.17306
}Semantic roles & 50–950 ramp
primary
#D43849
secondary
#92D6CE
accent
#E7D540
background
#FFF7F7
surface
#FFEEEE
border
#D7C9C9
text
#180A09
muted
#867C7B