#D43431#D43431

#D43431 is a mid, vivid red. Relative luminance 0.167; OKLCH L 57.4% C 0.197 H 26.8°. Best body text is #FFFFFF at 4.84:1 contrast (WCAG AA passes).

Color values

HEX	#D43431
RGB	rgb(212, 52, 49)
HSL	hsl(1, 65%, 51%)
HSV	hsv(1, 77%, 83%)
CMYK	cmyk(0%, 75.5%, 76.9%, 16.9%)
CIE-LAB	lab(47.85, 61.13, 40.43)
CIE-LCH	lch(47.85, 73.29, 33.48°)
OKLab	oklab(57.4% 0.1759 0.089)
OKLCH	oklch(57.4% 0.197 26.8)
XYZ	xyz(28.9372, 16.6793, 4.6009)
Luminance	0.1668 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#D43431 #31D1D4

analogous

#D4317F #D43431 #D48531

triadic

#D43431 #31D434 #3431D4

tetradic

#D43431 #7FD431 #31D1D4 #8531D4

square

#D43431 #7FD431 #31D1D4 #8531D4

split-complementary

#D43431 #31D485 #317FD4

monochromatic

#731A18 #A52523 #D43431 #DF6664 #E99896

Accessibility & contrast

On white

4.84

#D43431 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.34

#D43431 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #D43431

4.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##D43431	#FFFFFF	#000000	##FFFFFF
##D43431	1.00	4.84	4.34	4.84
#FFFFFF	4.84	1.00	21.00	1.00
#000000	4.34	21.00	1.00	21.00
##FFFFFF	4.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#655B2F

Deuteranopia (green-blind)

#8D7E2A

Tritanopia (blue-blind)

#E90035

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #d43431;
/* rgb */ color: rgb(212, 52, 49);
/* oklch */ color: oklch(57.4% 0.197 26.8);

Tailwind

colors: {
  custom: {
    50: '#eb786a',
    500: '#d43431',
    950: '#000000',
  },
}

SCSS

$custom: #d43431;
$custom-light: #eb786a;
$custom-dark: #000000;

JSON

{
  "hex": "#d43431",
  "rgb": {
    "r": 212,
    "g": 52,
    "b": 49
  },
  "hsl": {
    "h": 1.104,
    "s": 65.462,
    "l": 51.176
  },
  "oklch": {
    "l": 0.57404,
    "c": 0.19715,
    "h": 26.8
  },
  "luminance": 0.16675
}

Semantic roles & 50–950 ramp

primary

#D43431

secondary

#8CD3D4

accent

#E5E83F

background

#FFF7F6

surface

#FFEEEB

border

#D7C9C6

text

#180A06

muted

#867C7A

Preview Lab

Preview with #D43431

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →