#BD312D#BD312D

#BD312D is a mid, vivid red. Relative luminance 0.132; OKLCH L 53.0% C 0.178 H 26.9°. Best body text is #FFFFFF at 5.77:1 contrast (WCAG AA passes).

Color values

HEX	#BD312D
RGB	rgb(189, 49, 45)
HSL	hsl(2, 62%, 46%)
HSV	hsv(2, 76%, 74%)
CMYK	cmyk(0%, 74.1%, 76.2%, 25.9%)
CIE-LAB	lab(43.08, 54.95, 36.25)
CIE-LCH	lch(43.08, 65.82, 33.41°)
OKLab	oklab(53.04% 0.1583 0.0805)
OKLCH	oklch(53.04% 0.178 26.9)
XYZ	xyz(22.5609, 13.2084, 3.8437)
Luminance	0.1321 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD312D #2DB9BD

analogous

#BD2D71 #BD312D #BD792D

triadic

#BD312D #2DBD31 #312DBD

tetradic

#BD312D #71BD2D #2DB9BD #792DBD

square

#BD312D #71BD2D #2DB9BD #792DBD

split-complementary

#BD312D #2DBD79 #2D71BD

monochromatic

#5A1715 #8C2421 #BD312D #D65552 #E18683

Accessibility & contrast

On white

5.77

#BD312D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.64

#BD312D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD312D

5.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD312D	#FFFFFF	#000000	##FFFFFF
##BD312D	1.00	5.77	3.64	5.77
#FFFFFF	5.77	1.00	21.00	1.00
#000000	3.64	21.00	1.00	21.00
##FFFFFF	5.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5B522B

Deuteranopia (green-blind)

#7E7127

Tritanopia (blue-blind)

#D00032

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd312d;
/* rgb */ color: rgb(189, 49, 45);
/* oklch */ color: oklch(53.0% 0.178 26.9);

Tailwind

colors: {
  custom: {
    50: '#da7466',
    500: '#bd312d',
    950: '#000000',
  },
}

SCSS

$custom: #bd312d;
$custom-light: #da7466;
$custom-dark: #000000;

JSON

{
  "hex": "#bd312d",
  "rgb": {
    "r": 189,
    "g": 49,
    "b": 45
  },
  "hsl": {
    "h": 1.667,
    "s": 61.538,
    "l": 45.882
  },
  "oklch": {
    "l": 0.53044,
    "c": 0.17757,
    "h": 26.9
  },
  "luminance": 0.13205
}

Semantic roles & 50–950 ramp

primary

#BD312D

secondary

#7BC8CB

accent

#E0E543

background

#FEF7F6

surface

#FDEDEB

border

#D5C8C6

text

#170906

muted

#857B7A

Preview Lab

Preview with #BD312D

Body copy rendered with the generated semantic roles for this colour.

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