#C73AB4#C73AB4

#C73AB4 is a mid, highly saturated purple. Relative luminance 0.185; OKLCH L 59.8% C 0.219 H 334.0°. Best body text is #000000 at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#C73AB4
RGB	rgb(199, 58, 180)
HSL	hsl(308, 56%, 50%)
HSV	hsv(308, 71%, 78%)
CMYK	cmyk(0%, 70.9%, 9.5%, 22%)
CIE-LAB	lab(50.06, 67.77, -35.06)
CIE-LCH	lch(50.06, 76.31, 332.64°)
OKLab	oklab(59.83% 0.1965 -0.096)
OKLCH	oklch(59.83% 0.219 334)
XYZ	xyz(33.3047, 18.4663, 44.9815)
Luminance	0.1846 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#C73AB4 #3AC74D

analogous

#933AC7 #C73AB4 #C73A6D

triadic

#C73AB4 #B4C73A #3AB4C7

tetradic

#C73AB4 #C7933A #3AC74D #3A6DC7

square

#C73AB4 #C7933A #3AC74D #3A6DC7

split-complementary

#C73AB4 #6DC73A #3AC793

monochromatic

#691E5F #982B8A #C73AB4 #D56AC6 #E299D8

Accessibility & contrast

On white

4.47

#C73AB4 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.69

#C73AB4 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #C73AB4

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##C73AB4	#FFFFFF	#000000	##000000
##C73AB4	1.00	4.47	4.69	4.69
#FFFFFF	4.47	1.00	21.00	21.00
#000000	4.69	21.00	1.00	1.00
##000000	4.69	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#376AB7

Deuteranopia (green-blind)

#697EB1

Tritanopia (blue-blind)

#D04673

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #c73ab4;
/* rgb */ color: rgb(199, 58, 180);
/* oklch */ color: oklch(59.8% 0.219 334.0);

Tailwind

colors: {
  custom: {
    50: '#dc7dcb',
    500: '#c73ab4',
    950: '#000000',
  },
}

SCSS

$custom: #c73ab4;
$custom-light: #dc7dcb;
$custom-dark: #000000;

JSON

{
  "hex": "#c73ab4",
  "rgb": {
    "r": 199,
    "g": 58,
    "b": 180
  },
  "hsl": {
    "h": 308.085,
    "s": 55.731,
    "l": 50.392
  },
  "oklch": {
    "l": 0.59829,
    "c": 0.21869,
    "h": 334
  },
  "luminance": 0.18464
}

Semantic roles & 50–950 ramp

primary

#C73AB4

secondary

#8FCE97

accent

#DF5D49

background

#FEF8FC

surface

#FCEFF8

border

#D5CAD1

text

#150B13

muted

#847C82

Preview Lab

Preview with #C73AB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →