#732968#732968

#732968 is a dark, vivid purple. Relative luminance 0.062; OKLCH L 41.3% C 0.131 H 334.0°. Best body text is #FFFFFF at 9.35:1 contrast (WCAG AA passes).

Color values

HEX	#732968
RGB	rgb(115, 41, 104)
HSL	hsl(309, 47%, 31%)
HSV	hsv(309, 64%, 45%)
CMYK	cmyk(0%, 64.3%, 9.6%, 54.9%)
CIE-LAB	lab(29.99, 40.63, -21.05)
CIE-LCH	lch(29.99, 45.76, 332.61°)
OKLab	oklab(41.35% 0.1175 -0.0574)
OKLCH	oklch(41.35% 0.131 334)
XYZ	xyz(10.3619, 6.2310, 13.7510)
Luminance	0.0623 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#732968 #297334

analogous

#592973 #732968 #732943

triadic

#732968 #687329 #296873

tetradic

#732968 #735929 #297334 #294373

square

#732968 #735929 #297334 #294373

split-complementary

#732968 #437329 #297359

monochromatic

#190916 #46193F #732968 #A03991 #C254B2

Accessibility & contrast

On white

9.35

#732968 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.25

#732968 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #732968

9.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##732968	#FFFFFF	#000000	##FFFFFF
##732968	1.00	9.35	2.25	9.35
#FFFFFF	9.35	1.00	21.00	1.00
#000000	2.25	21.00	1.00	21.00
##FFFFFF	9.35	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#28406A

Deuteranopia (green-blind)

#404B66

Tritanopia (blue-blind)

#782E44

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #732968;
/* rgb */ color: rgb(115, 41, 104);
/* oklch */ color: oklch(41.3% 0.131 334.0);

Tailwind

colors: {
  custom: {
    50: '#9e6893',
    500: '#732968',
    950: '#000000',
  },
}

SCSS

$custom: #732968;
$custom-light: #9e6893;
$custom-dark: #000000;

JSON

{
  "hex": "#732968",
  "rgb": {
    "r": 115,
    "g": 41,
    "b": 104
  },
  "hsl": {
    "h": 308.919,
    "s": 47.436,
    "l": 30.588
  },
  "oklch": {
    "l": 0.41345,
    "c": 0.13076,
    "h": 334
  },
  "luminance": 0.0623
}

Semantic roles & 50–950 ramp

primary

#732968

secondary

#53A55F

accent

#D76551

background

#F9F6F9

surface

#F2EBF1

border

#CCC6CB

text

#0F060D

muted

#7E7A7E

Preview Lab

Preview with #732968

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →