#C43739#C43739
#C43739 is a mid, vivid red. Relative luminance 0.148; OKLCH L 55.0% C 0.178 H 24.5°. Best body text is #FFFFFF at 5.31:1 contrast (WCAG AA passes).
Color values
| HEX | #C43739 |
|---|---|
| RGB | rgb(196, 55, 57) |
| HSL | hsl(359, 56%, 49%) |
| HSV | hsv(359, 72%, 77%) |
| CMYK | cmyk(0%, 71.9%, 70.9%, 23.1%) |
| CIE-LAB | lab(45.31, 55.53, 32.18) |
| CIE-LCH | lch(45.31, 64.18, 30.10°) |
| OKLab | oklab(55% 0.1618 0.0738) |
| OKLCH | oklch(55% 0.178 24.5) |
| XYZ | xyz(24.8724, 14.7673, 5.4108) |
| Luminance | 0.1476 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddish
#C44240
ΔE00 1.99
Dull Red
#BB3F3F
ΔE00 2.05
Cherry (survey)
#CF0234
ΔE00 4.39
Cardinal
#C41E3A
ΔE00 4.51
Crimson
#DC143C
ΔE00 4.89
Dusty Red
#B9484E
ΔE00 5.30
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#C43739 #37C4C2
analogous
#C43780 #C43739 #C47C37
triadic
#C43739 #39C437 #3739C4
tetradic
#C43739 #80C437 #37C4C2 #7C37C4
square
#C43739 #80C437 #37C4C2 #7C37C4
split-complementary
#C43739 #37C47C #3780C4
monochromatic
#641C1D #942A2B #C43739 #D46566 #E19495
Accessibility & contrast
On white
5.31
#C43739 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.95
#C43739 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #C43739
5.31:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##C43739 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##C43739 | 1.00 | 5.31 | 3.95 | 5.31 |
| #FFFFFF | 5.31 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.95 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.31 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#605838
Deuteranopia (green-blind)
#837634
Tritanopia (blue-blind)
#D70039
Achromatopsia (no color)
#6B6B6B
Design tokens & code
CSS
--color: #c43739; /* rgb */ color: rgb(196, 55, 57); /* oklch */ color: oklch(55.0% 0.178 24.5);
Tailwind
colors: {
custom: {
50: '#de786f',
500: '#c43739',
950: '#000000',
},
}SCSS
$custom: #c43739; $custom-light: #de786f; $custom-dark: #000000;
JSON
{
"hex": "#c43739",
"rgb": {
"r": 196,
"g": 55,
"b": 57
},
"hsl": {
"h": 359.149,
"s": 56.175,
"l": 49.216
},
"oklch": {
"l": 0.55001,
"c": 0.17788,
"h": 24.5
},
"luminance": 0.14764
}Semantic roles & 50–950 ramp
primary
#C43739
secondary
#8BCCCB
accent
#DFDD48
background
#FEF7F6
surface
#FDEEEC
border
#D5C9C7
text
#170A07
muted
#857C7A